Full job description

Overview:

Join Waters at an exciting time as we expand the impact of our pioneering technologies.

As a Product Marketing Manager, you will work at the intersection of science, innovation, and commercial strategy; collaborating with world-leading researchers, product teams, and global marketing colleagues to bring breakthrough analytical capabilities to customers tackling some of the most challenging questions in structural biology, omics, (bio)pharma, and F&E research.

This is a unique opportunity to shape the future of mass spectrometry while working in a highly collaborative, science-driven environment with a culture of innovation and continuous learning.

Responsibilities:

Product Strategy & Lifecycle Management

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• Define and own product vision, strategy, and multi‑year roadmap.
• Lead the full lifecycle—from concept and development through launch and continuous improvement to EOL decisions.
• Prioritize features and initiatives based on customer value, business impact, and resources into clear product requirements.

Customer & Market Insight

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• Conduct customer discovery, VOC programs, and competitive analysis.
• Build and nurture strong relationships with global key opinion leaders and strategic customers to inform roadmap decisions, co‑create solutions, and generate endorsements and advocacy.
• Monitor product performance and adjust strategy, roadmap, and marketing campaigns accordingly.
• Maintain strong understanding of customer needs and market dynamics.

Product Marketing & Commercialization

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• Develop value propositions, positioning, messaging, and product narratives.
• Apply the four Ps (Product, Price, Place, Promotion) to guide commercialization strategy.
• Lead go‑to‑market planning and product launches across Marketing, Sales, and Operations.
• Create sales enablement materials and support customer‑facing teams with training and content.

Growth, Adoption & Revenue Enablement

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• Drive product adoption and revenue achievement through targeted communication, campaigns, and education.
• Partner with Growth Marketing and strategic marketing initiatives teams on demand generation and awareness programs.
• Improve customer onboarding and engagement to increase retention and satisfaction.

Cross‑Functional Alignment

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• Collaborate with R&D, Engineering, Marketing Services, Sales, Technical Support, Field Service, and Operations to deliver high‑quality products on time and within budget, removing obstacles and making trade‑off decisions as needed
• Provide clarity, alignment, and leadership to ensure consistent delivery of customer value.
• Mentor junior employees and promote best practices.

Data‑Driven Decision Making

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• Track key KPIs and OKRs to inform product decisions and go‑to‑market priorities.
• to Drive continuous product improvement and development.

Governance & Compliance

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• Follow all Quality and HSE requirements and maintain accurate product documentation.
• Prepare market and user requirements and support necessary quality processes.

Qualifications:

Qualifications

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• Degree in scientific discipline; advanced degree preferred.

Experience:

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• Significant experience across product management and product marketing with a strong commercialization track record.

Competencies:

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• Ability to lead global product launches and cross-functional initiatives
• Deep scientific domain knowledge and experience working with cross‑functional teams.
• Proven experience in multi-channel marketing
• Strong communication, organizational, analytical, and leadership skills.
• Strong stakeholder management and influence
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