Procurement Marketing Functional Associate Consultant | Hybrid - Makati/BGC at Tasq Staffing Solutions, Inc.

Makati, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

17 Jun, 26

Salary

0.0

Posted On

19 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Segmentation, Customer Insights, Go-To-Market Planning, Campaign Execution, Marketing Analytics, Content Strategy, Omni-Channel Engagement, Problem-Solving, Structured Thinking, Analytical Aptitude, Stakeholder Engagement, CRM, Marketing Automation, CDP, CMS

Industry

Staffing and Recruiting

Description

Roles & responsibilities Marketing Strategy & Brand Transformation Support development of brand purpose, value propositions, positioning frameworks, and integrated brand strategies. Conduct competitive and market landscape assessments, category dynamics analysis, brand tracking interpretation, and strategic insight synthesis. Assist in building marketing strategy blueprints, segmentation models, and customer value frameworks. Marketing Operations & Capability Development Conduct capability assessments for marketing teams, define maturity levels, and support roadmap creation. Design future-state marketing operating models, including workflow improvements, RACI structures, and governance frameworks. Support campaign management processes, go-to-market planning, and omni-channel orchestration. Marketing Performance & Effectiveness Perform funnel diagnostics, attribution analysis, media & spend assessments, and performance modelling. Support development of measurement architectures, KPI frameworks, dashboard requirements, and reporting processes. Assist in agency performance reviews, operating model redesign, and productivity improvements. Content & Data Insights Support content strategy, governance, modular content operations, and asset lifecycle management. Contribute to data-driven marketing by building customer segmentation, lifecycle journeys, and basic analytical insights. Work with cross-functional teams to identify data gaps and improve marketing data quality and usage. MarTech & Workflow Alignment Assist in mapping marketing systems, workflows, and capability requirements across MarTech stack components. Engage with platform teams (CRM, CDP, CMS, MAP, DAM) to ensure functional alignment with marketing needs. Required Skills & Expertise Marketing Functional Expertise Understanding of brand strategy, segmentation, customer insights, GTM planning, campaign execution, and marketing analytics. Knowledge of content strategy, SEO/SEM basics, and omni-channel engagement models. Consulting Skills Strong problem-solving, structured thinking, and analytical aptitude. Ability to create high-quality deliverables (strategic frameworks, assessments, journey maps, KPI models). Strong communication and stakeholder engagement capability. Technology Awareness Familiarity with MarTech platforms: CRM, Marketing Automation, CDP, Web/CMS, DAM, SEO tools. Comfort with tools such as PowerPoint, Excel, Jira, Confluence, Miro. Qualification B.E./B.Tech/MBA 3 – 5 years of experience in marketing transformation, marketing ops, brand strategy, or related consulting roles. Additional Details: Work arrangement: Hybrid - Makati or BGC office

Responsibilities

This role involves supporting marketing strategy and brand transformation through developing frameworks, conducting market assessments, and building strategy blueprints. Additionally, the associate will assist in marketing operations, capability development, performance measurement, and content/data insights.