Product Design Lead at Birch

, , Spain -

Full Time

Start Date

Immediate

Expiry Date

22 Dec, 25

Salary

0.0

Posted On

23 Sep, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Design, User Experience, Information Architecture, B2B SaaS, AdTech, MarTech, AI-driven Interfaces, Visual Sensibility, Research, Analytics, Collaboration, Design Leadership, Prototyping, User Journeys, Design Systems, Team Management

Industry

Software Development

Description

Hi 👋 We are Bïrch. Our product is a mighty toolbox for all the things creative and growth marketing teams do — content creation, collaboration, and ad campaigns, all in one place. We’ve been in the game for over 8 years — trusted by 600+ companies and more than 5,500 marketers. With billions in ad spend running through our platform, we’re not just keeping up — we’re one of Meta’s fastest-growing partners and officially backed by both Meta and Google. Recently, we rebranded from Revealbot to Bïrch, and we wrote about this transformation journey here. We’re building a new part of the product and rethinking the architecture of the entire Birch ecosystem. It’s an exciting moment — full of opportunities to reshape how things work and feel. We're evolving from a tool built just for media buyers into a full-on collaboration platform for all marketing teams — and we’re building an AI agent to help them get things done faster and smarter. It’s a big shift in how we see the product, and we’re looking for a design expert with curiosity, a future-facing mindset, and the drive to help shape this next chapter. 🌍 Who are we? We’re a remote-first team of ≈35 friends spread around the world with an HQ in Barcelona. We’ve built one successful product and now transitioning to a broader vision. We hire globally and love meeting offline: Two last years we were in Barcelona, and the year before in Istanbul. Here’s our team’s Instagram that can show you more of who we are. We are a spicy mix of different cultures and backgrounds. 🧑‍🎤 Who are you? You’re a designer who lives on the edge of what’s next — curious about the future, excited by new technologies, and always exploring how interfaces can feel more human. You think like a user and you care about both how things work and how they feel. In your past roles, you’ve likely: Worked with products that have complex information architecture, ideally in B2B SaaS. Experience in AdTech or MarTech is a plus. Designed product flows from scratch, including navigation and experience architecture.This will be especially valuable as we rethink how our navigation works and integrate the Studio product into Workspaces. You’ve taken the lead or guided fellow Product Designers, creating clear workflows, keeping the team energized, and delivering strong outcomes. Worked or played with AI-driven interfaces, and can think critically about how AI fits into real user journeys. Your approach to work: You have a strong visual sensibility — you care about aesthetics, details, and how design makes people feel. You know when to rely on research and when to trust your gut — balancing intuition with analytics. You’re comfortable with both qualitative and quantitative data, even when user numbers are small. You’re genuinely interested in how the marketing world works, and you’re ready to dive deep into the logic behind our product and the business it supports. ✍🏼 What will you do? You’ll be reporting directly to our CEO, Mike, and working closely and leading the Product team, including Product Designers, Product Manager, and Data Analyst. For us, product and design are inseparable, so we’re looking for someone who truly shares this mindset. Together, you’ll lead the charge in reimagining and elevating the user experience across our entire platform. This role is a mix of hands-on design, strategy and systems thinking. You’ll be focusing on: Rebuilding the entire UX architecture across the product. Our ecosystem is evolving — and we need a fresh, thoughtful structure that ties everything together. You’ll rethink how users navigate our product, how they find what they need, and how the experience flows from start to finish. Design leadership & hands-on craft. In this role, you’ll be both creating designs yourself and leading the team — reviewing, refining, and guiding their work. You’ll set direction, provide feedback, and ensure the team delivers outstanding design that moves the product forward. Designing AI-powered user flows. We are integrating AI into our core product experience and you’ll be designing how these intelligent flows come to life — making them intuitive, useful, and delightful. Defining and evolving the visual language across different product areas. Our product is growing, and we want it to look and feel consistent — and beautiful. You’ll help shape the visual style, ensuring that every part of the product feels connected and emotionally engaging. 💝 What do we offer? A real design challenge with high impact. You’ll help shape a new product from the ground up — rethinking the experience, building with intention, and weaving in AI in meaningful, user-centric ways. A product with scale and momentum. Birch has a loyal customer base, strong traction, and big plans. You’ll be designing for a real audience — and helping take the product to the next level. Trust and autonomy. We believe in hiring people who know what they’re doing — and then giving them the space to do it. You’ll have full ownership of your workday, your design choices, and the approaches you take. No micromanagement, just real responsibility. We’re more than colleagues — we’re friends. Our culture is special. We genuinely like each other as people, create meaningful work, and enjoy spending time together. Competitive salary and various benefits: 🏖 38 days of paid time off annually to take enough time to rest and explore the world. ❤️ Full health insurance is provided through Alan or SafetyWing. ✈️ $2000 annual holiday travel bonus for tickets and accommodation for yourself and your loved one. 🎓 $2000 annual Learn & Development budget to upskill yourself. 🫂 $2000 annual bonus for meeting with your team in Barcelona or another country 🇪🇸 Company’s support in relocation to Barcelona 💻 Laptop budget to buy the latest MacBook (or other powerful gear). 🌍 Regular team meet-ups and off-sites to work and have fun together. 🏠 You can choose to work remotely or have a hybrid work arrangement if you are in Barcelona. 🖥️ Co-working budget if you need a break from your home office. ⛔️ Before you apply: Let’s be honest — working with us isn’t all fun and pink unicorns (though it is a big part). Here are some potential challenges you’ll face: **Hands-on by default.**Yes, this is a Lead role — but it’s not purely managerial. You’ll still be deeply involved in the craft, spending more than half your time designing, prototyping, and thinking through complex UX challenges. Working with legacy systems. You’ll need to rethink and redesign within existing product constraints — finding smart, elegant solutions without always starting from a blank page. Diving deep into a complex industry. AdTech and MarTech can be nuanced and layered. You’ll need curiosity and patience to truly understand how things work under the hood. Designing with limited user signals. Our user base isn’t massive (yet), so you’ll often have to balance intuition with analytics, and make confident decisions without perfect data. We move fast and sometimes in unexpected directions — you should be open to letting go of a solution and adapting when the focus shifts. If all of that is not an issue for you, we would be happy to receive your application 🫶

Responsibilities

You will lead the charge in reimagining and elevating the user experience across the entire platform, focusing on rebuilding the UX architecture and designing AI-powered user flows. This role combines hands-on design, strategy, and systems thinking.