Product Growth Manager, Lifecycle, Navan AI- Tom at Navan Labs UK Limited

Tel-Aviv, Tel-Aviv District, Israel -

Full Time

Start Date

Immediate

Expiry Date

17 May, 26

Salary

0.0

Posted On

16 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Lifecycle Marketing, Growth Marketing, CRM Architecture, Braze, Customer.io, Technical Stack Management, AI-Personalized Messaging, Experimentation, A/B Testing, Copywriting, Analytical Rigor, Funnel Optimization, API Management, Data Schemas, B2C, B2B

Industry

Software Development

Description

Navan AI is creating a new category in travel: an intelligent, conversational AI concierge that supports travelers across their entire journey. We’re rebuilding the travel booking and management experience from the ground up — personal, proactive, and entirely user-centric. We are looking for a highly technical and creative User Comms Manager to lead our communication strategy across the entire user journey. Sitting within the Marketing team and working hand-in-hand with Product, you will own how we talk to our users—from the moment they discover Navan AI to when they become power users. This is a unique position at the intersection of Marketing, Product, Engineering, and AI. You won't just be writing copy; you will be the architect of our CRM ecosystem, building AI-driven flows that deliver deeply personalized messages based on a user’s specific lifecycle state. You are a self-starter who blends analytical rigor with a sharp eye for creative copy. What You’ll Do: End-to-End Lifecycle Comms: Own the strategy and execution of all user communications across acquisition, activation, retention, and re-engagement channels. CRM Architecture: Act as the power user and admin for our CRM stack (e.g., Braze, Customer.io), ensuring data is flowing correctly and journeys are optimized. Technical Stack Management: Partner closely with Product and Engineering teams to manage and optimize our communication infrastructure and delivery tools. AI-Personalized Messaging: Collaborate with AI teams to design and deploy automated flows that generate personalized messages tailored to each user's unique behavior and journey stage. Experimentation & Optimization: Lead an aggressive A/B testing roadmap to improve key business metrics, including profitability, conversion rates, and long-term retention. What We're Looking For: 3+ years of experience in lifecycle marketing or growth marketing, specifically within a high-growth B2C or product-led B2B environment. CRM Expert: Deep hands-on experience with advanced CRM platforms like Braze, Customer.io, or Iterative. You know how to build complex liquid-logic templates and multi-step journeys. Technical Proficiency: You are comfortable working with engineering teams, managing APIs, and navigating complex data schemas. Creative Copywriting: You have a strong sense of brand voice and creative taste. You are an expert at crafting compelling copy and do not rely on a copywriter to get the job done. AI Ready: You have experience with—or a deep curiosity about—leveraging AI to personalize and scale user communications. Analytical Mindset: Deep experience in funnel optimization and running rigorous A/B tests grounded in data.

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Responsibilities

This role owns the strategy and execution of all user communications across acquisition, activation, retention, and re-engagement channels, acting as the architect of the CRM ecosystem. The manager will also collaborate with AI teams to design and deploy automated flows that generate deeply personalized messages based on user behavior.