OUR JOURNEY

ShopBack started as a spark of inspiration one night in 2014 when Henry and Joel were brainstorming ideas in Henry’s car. That lightbulb moment — earning Cashback while shopping online — was just the beginning. Fueled by the countless possibilities, the team locked themselves in a hotel room for 24 hours to code the very first prototype. Their mission? To revolutionize shopping by helping advertisers market more cost-effectively, while making every purchase more rewarding for shoppers.
Today, ShopBack is the leading shopping, rewards, and payments platform in Asia-Pacific, empowering 45 million shoppers across 12 markets. With 20,000+ partners and over half a million transactions daily, we’re redefining the way the world shops. As we expand globally, we’re looking for adventurous, driven individuals to help us build The World’s Most Rewarding Way to Shop.

REQUIREMENTS

• Experience: 12+ years in product management, at least 5 years in leadership positions
• Technical Knowledge: Proficient with product discovery, project management, product design, data analytics. Familiar with software development, AI/ML, automation.
• Analytical Skills: Demonstrated ability to break down complex problems into specific and clear areas of opportunities.
• Strategic Thinking: Demonstrated ability to connect the big picture to the ground and vice versa.
• User-Centric: Demonstrated ability to push for user-centricity harnessing both quantitative and qualitative techniques and evidence.
• Communication: Excellent written and verbal communication skills. Able to write polished documents, diagrams, presentations with ease.
• Languages: High proficiency in English and Mandarin to collaborate effectively with stakeholders.
• Education: Bachelor’s degree in relevant fields; MBA or Master’s in business-related domains is a plus.

ABOUT THE ROLE

We are looking for a seasoned product leader with extensive B2C/B2B2C experience. This person is responsible for developing the Group’s overall product strategy for user growth, user engagement, and customer retention, and implementing the product roadmap alongside engineering, marketing, commercial, and operations counterparts. More specifically, we are looking for a candidate who has the experience and passion in achieving exponential product growth via scalable content strategies and AI/ML capabilities.
In addition, as this role will be part of the company’s leadership team, the candidate is expected to possess a holistic leadership toolkit that demonstrates strong communication and stakeholder influence and problem-solving skills, as well as a high bar for performance management.

RESPONSIBILITIES

• User Growth: Work with Marketing team to expand user acquisition channels, improve user acquisition funnels, and optimize user acquisition costs. Uncover new user acquisition opportunities.
• Customer Lifecycle Management: Develop features and programs that increase user engagement, customer frequency, stickiness, and retention, and ultimately customer lifetime value.
• Data-Informed Decision-Making: Drive experimentation at scale leveraging best-in-class statistical techniques. Drive and sustain adoption of advanced customer analytics and segmentation capabilities.
• Content Strategy: Develop new and viable use cases related to shopping and rewards by testing content strategies that we do not possess today.
• Content Management: Ensure that current and future content strategies can scale with the requisite processes, systems, and tools.
• Cross-Functional Execution: Work closely with engineering, marketing, commercial, and operations teams across all 13 offices to bring the product roadmap to life.
• Company Leadership: Effectively influence and implement the company’s agenda and priorities across the layers of the organization.