Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.

INTRODUCTION TO TEAM

Expedia Product & Technology teams create innovative products, services, and tools to deliver high-quality experiences for travelers, partners, and employees. Our singular technology platform, powered by data and machine learning, provides secure, differentiated, and personalized experiences that drive loyalty and traveler satisfaction.
The Product Manager III - App Growth & Engagement role is part of the Growth & Communications team within the Core Consumer Experiences organization. Our team builds delightful, personalized, and engaging traveler communications while driving customers to our apps to optimize their experience and foster ongoing engagement, loyalty, and repeat business. We are seeking an experienced, high-performing Product Manager to collaborate with cross-disciplinary teams, develop and execute a new strategy for driving customers to our apps in a differentiated, personalized, and scalable way across our three core brands.

EXPERIENCE AND QUALIFICATIONS:

• 5+ years of experience in product management with a demonstrated understanding of core product management principles.
• Bachelor’s or Master’s degree, or equivalent related professional experience.
• Past experience developing customer-facing products and features is essential; direct experience in the App Growth space is a plus.
• Experience building a strategy and vision for a substantial product area from scratch, leveraging market research, data analysis, and customer feedback to build a compelling customer-centric approach.
• Proven ability to execute in a large matrixed technology organization, including tracking and driving delivery on key metrics.
• Experience partnering closely with engineering, analytics, and XD to deliver, as well as leading formal planning processes and engaging in cross-functional trade-off discussions to drive clarity and prioritization.
• Good understanding of Agile practices, Test & Learn principles, and cloud-based planning and documentation tools.
• Strong executive engagement and influencing skills with the ability to adapt communication style to your audience.
• A keen knowledge of data science principles and how new technology (e.g., AI/ML) can contribute to new products.
  

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• Leverage data-driven insights and customer feedback to build a strategy for app growth from the ground up, aligning it with our business objectives and metrics, obtaining leadership buy-in, and creating and managing the delivery of a clear roadmap for executing this strategy.
• Own the quarterly, cross-domain, and multi-year planning processes for this area while partnering with engineering, analytics, design, and other key stakeholders.
• Facilitate tradeoff decisions with engineering teams to ensure a financially viable product that solves customer needs.
• Balance short-term and long-term business considerations with product decisions and partner with finance to set incremental revenue targets or other metrics.
• Reference detailed market research, including customer segmentation, market sizing, and competitive analyses, as relevant to the product.
• Define new metrics and data sources to support continuous product improvement; drive monthly metrics reviews.
• Partner with analytics and XD teams to design product experiments, gather and analyze product data, draw insights, and make informed product decisions.
• Identify friction within the customer journey and recommend customer-centric experience solutions and features to address it.
• Collaborate to develop the engineering task breakdown of user stories to meet business and customer needs; identify and manage key dependencies.
• Facilitate the integration of AI/ML into product functionality, leveraging an understanding of model development processes (data collection and processing, model training, evaluation, deployment, and monitoring).