• Develop and execute product strategies, annual marketing plans, and go-to-market initiatives aligned with portfolio and business objectives.
• Assess market trends, customer needs, competitive activity, and market opportunities to inform portfolio decisions and growth strategies.
• Lead product launch planning and execution, including market readiness activities, demand forecasting, and performance tracking.
• Build and maintain relationships with key customers, clinical stakeholders, and industry influencers to support adoption of products and therapies.
• Develop product forecasts and business plans using market intelligence, sales trends, and commercial data.
• Collaborate with sales, clinical, operations, customer service, and supply chain teams to optimise portfolio performance and product availability.
• Support tender submissions, contract activities, pricing strategies, and commercial initiatives across the portfolio.
• Monitor portfolio performance metrics and recommend actions to improve market share, customer engagement, and profitability.
• Travel requirement: 25-50%

Required Qualifications

• Bachelor's degree in Science, Business, Marketing, Healthcare, Engineering, Information Technology, or a related discipline and 5+ years of experience in product management, marketing, sales, engineering, or healthcare-related commercial roles.
• Experience developing and executing product, marketing, or portfolio growth strategies.
• Experience analysing market data, customer insights, and commercial performance to support business decisions.
• Demonstrated ability to manage multiple projects and priorities across cross-functional stakeholder groups.
• Strong written, verbal, presentation, and business communication skills.

Preferred Qualifications

• Experience within the medical device, healthcare technology, patient monitoring, respiratory care, or hospital environment.
• Experience leading product launches, market development initiatives, or portfolio expansion programs.
• Knowledge of tender processes, healthcare procurement, pricing strategy, and contract management.
• Experience with demand planning, forecasting, inventory management, and product lifecycle management.
• Advanced business analysis, financial planning, and market assessment capabilities.