Product Marketing Lead (Remote) at Jobgether

Great Sankey, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

17 Jul, 26

Salary

0.0

Posted On

18 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Generative AI, Product marketing, Market strategy, Buyer personas, Pricing strategy, Market research, Market sizing, Go-to-market strategy, Stakeholder engagement, Data analysis, Product positioning, Messaging, Cross-functional leadership

Industry

Internet Marketplace Platforms

Description

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing and Strategy Director. In this pivotal role, you will leverage generative AI to shape how products are positioned and marketed within the social good sector. Your efforts will directly influence the narrative that connects our innovative offerings with the needs of clients and end-users. As a key player, you will own critical elements of market engagement, including buyer personas and pricing strategies. Expect to engage deeply with stakeholders to ensure the resonance of our product offerings, contributing meaningfully to our mission of enhancing social impact across various sectors. \n Accountabilities Define and own the voice of our products in the market, creating compelling narratives. Be the source of truth for buyer personas, market sizing, packaging, and pricing. Engage directly with customers to refine positioning and validate value delivery. Partner with Product teams to influence positioning and pricing of AI capabilities. Conduct market research and analysis to guide go-to-market strategies. Build strong relationships with customers, integrating their feedback into our offerings. Lead cross-functional efforts in pricing and packaging reviews. Requirements Experience with generative AI tools and a passion for social impact. Proven ability to craft compelling marketing narratives and strategies. Strong analytical skills, with proficiency in market research and pricing strategy. Experience conducting buyer persona research and customer interviews. Ability to translate complex information into accessible messaging. Demonstrated experience in engaging with diverse stakeholders. Benefits Competitive salary based on experience and location. Comprehensive benefits package that supports health and well-being. Opportunities for personal and professional growth. Inclusive and equitable work culture that values diversity. Remote work flexibility with a strong organizational commitment to social good. \n Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1

Responsibilities

You will define and own the product voice, buyer personas, and pricing strategies while leveraging generative AI to shape market positioning. Additionally, you will partner with product teams and engage directly with customers to refine value delivery and guide go-to-market strategies.