Caseware is one of Canada’s original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!
As a Product Marketing Manager at Caseware, you will play a vital role in enabling product success across global markets. You’ll act as the voice of the customer, own end-to-end go-to-market execution and support lifecycle marketing for Caseware’s multiple product lines. Your work will influence everything from product messaging to campaign support and sales enablement.
This is a high-impact, cross-functional role ideal for an execution-driven marketer with deep curiosity, strong communication skills and a passion for solving problems at scale.
❗This is a full-time, permanent position.
Location:
This position is available to all applicants residing and eligible to work in Canada. Flexibility to work hybrid (if residing in Toronto) or remote if outside of GTA.

• Partner with Product, Commercial and Regional Marketing to localize GTM strategies
• Define and evolve product messaging, buyer personas and value propositions
• Create campaign collateral: one-pagers, pitch decks, web copy, launch CTAs
• Support critical global product or feature launches annually
• Collaborate with Solutions Consulting to build Mindtickle-based assets
• Contribute to customer storytelling efforts: case studies, testimonials, PR opportunities
• Build awareness by partnering with Content and Creative on whitepapers, blog and social topics
• Gather feedback from sales, customers and the market to inform messaging and roadmap
• Help evolve and maintain buyer journey documentation and regional segmentation inputs
• Measure campaign impact and influence pipeline with data-driven insights