Meta is seeking a Product Marketing Manager to join our team. The Business Product Marketing team finds the intersection between people’s needs, marketers’ needs, and Meta’s strongest differentiators to drive the development, launch, and growth of industry-leading business products. The products we build enable businesses to grow and communities to prosper. You will have experience in digital advertising/monetization product management or marketing, and an understanding of the digital advertising/marketing industry. They should be comfortable coordinating cross-functional work with peers to deliver results within a fast-paced environment.The Product Marketing Manager will be responsible for driving market requirements and go-to-market plans for Meta’s solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products. You will have cross-functional collaboration, analytical, and communication skills and, experience managing multiple concurrent projects and navigating ambiguity.

MINIMUM QUALIFICATIONS:

• 5+ years professional experience in technology or internet technology, strategic marketing, product management, or management consulting
• Experience collaborating across cross-functional teams and enrolling the necessary leadership support to drive resolution in the context of competing perspectives
• Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
• Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
• Communication skills that are effective with technical, business, and external stakeholders
• Bachelor’s Degree in Business, Marketing or Creative discipline

PREFERRED QUALIFICATIONS:

• 8+ years professional experience in technology or internet technology, strategic marketing, product management, or management consulting
• Masters Degree in Business or other relevant advanced degree
• Experience in e-commerce and/or advertising technology
• 1+ year of management consulting experience

• Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
• Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
• Coordinate cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
• Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
• Own go-to-market strategy for a portfolio of products and solutions by coordinating with cross-functional teams to develop client communications, product documentation, and positioning