Product Marketing Manager, Cybersecurity

at  Splunk

Splunk, a Cisco company, is building a safer and more resilient digital world with an end-to-end full stack platform made for a hybrid, multi-cloud world. Leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. Our customers love our technology, but it’s our caring employees that make Splunk stand out as an amazing career destination. No matter where in the world or what level of the organization, we approach our work with kindness. So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you. Come help organizations be their best, while you reach new heights with a team that has your back.

REQUIREMENTS:

3+ years of product marketing experience, preferable in the cybersecurity industry
Excellent ability to translate complex technical capabilities into simple product messaging that can be easily consumed across multiple buyer and user personas
Excellent storytelling skills and experience creating product narratives and pitches
Excellent content creation skills across multiple mediums, including video, whitepapers, blogs, ebooks, infographics, product and solution briefs
Ability to build end-to-end plans and manage execution across cross-functional teams
Excellent written and oral communication/presentation skills, including ability to create and deliver effective presentations
Advanced project management skills with the ability to manage competing deliverables and timelines
Ability to analyze and enhance best practices, processes, and procedures to improve efficiency and effectiveness
Willingness to travel to industry conferences, customer visits, sales meetings, and other places, both in the U.S. and internationally
Strong leadership, interpersonal, and collaboration skills

EDUCATION REQUIREMENT:

Bachelors required; MBA a plus

ROLE:

As a key Security Product Marketing Team member, you will drive the positioning, messaging, content creation, and integrated go-to-market (GTM) strategy for Splunk Enterprise Security, the market-leading Security Information and Event Management (SIEM) solution. You’ll be at the forefront of our market presence, from spearheading integrated marketing initiatives that fuel our pipeline to launching new features in the Splunk security portfolio. In this pivotal role, you’ll be given the platform to redefine how Splunk security use cases are marketed. You’ll craft compelling content narratives by emphasizing the unmatched value of Splunk’s security products, ensuring they resonate with our target audiences. Beyond ideation, you’ll create rich content that empowers our Splunk field organization and partners, providing them with the ammunition they need to drive opportunities to fruition and achieve successful closures. Your contribution will be instrumental in positioning Splunk as an industry leader.

RESPONSIBILITIES:

Act as a subject matter expert to internal and external stakeholders for the security products, services, and markets that you serve
Drive efforts for building market awareness, Splunk brand awareness, pipeline/demand, as well as revenue
Develop messaging for Splunk for security and act as a storyteller for the solution
Work across the marketing team to provide content for the website, collateral, public and analyst relations, trade shows, online marketing, customer stories, and more
Represent the company at various speaking engagements and conferences
Deliver sales training and enablement and develop tools such as sales kits, ROI analysis, and messaging guides to enhance sales effectiveness