Product Marketing Manager, Duolingo Math at Duolingo

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

04 May, 26

Salary

189800.0

Posted On

03 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Consumer Technology, Mobile App Marketing, Communication Skills, Data Analysis, Cross-Functional Collaboration, Leadership, Education, Learning, Marketing Campaigns, Consumer Research, Competitive Analysis, Go-To-Market Strategy, User Engagement, Retention Strategies, Narrative Development

Industry

Software Development

Description

Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in! At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun. Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world. Read our blog to learn more. About the role We’re looking for a Product Marketing Manager to lead the marketing strategy and go-to-market execution for Duolingo Math— an exciting product that brings the joy and rigor of learning to the lifelong skill of math. You’ll shape how this product connects with learners, parents, and teachers, working cross-functionally with Product, Design, and Marketing. You will play a critical role in driving the success of our learning products by developing compelling product narratives both in and out of the app and developing strategies that drive awareness, engagement, and retention. :brain: You will... Develop and implement comprehensive product marketing strategies to drive user acquisition, engagement, and retention for Duolingo Math. Collaborate closely with cross-functional teams — including product management, design, engineering, and marketing — to ensure successful product launches with clear, cohesive marketing plans. Conduct consumer research and competitive analysis to inform value proposition development and feature positioning. Develop and implement go-to-market plans for new product or feature launches, including messaging, positioning, and promotional strategies. Collaborate with the marketing and design teams to develop high-impact marketing campaigns, including in-app communications, ASO, social media, email marketing, and content marketing. Track and analyze campaign performance, providing actionable insights and recommendations for optimization. Serve as the internal authority and advocate for Duolingo Math, ensuring consistent messaging and alignment across teams. :check: You have... Bachelor’s degree in marketing, business, or a related field (Master’s degree preferred). Proven experience in product marketing, preferably in consumer technology, with a consistent record of developing and implementing successful product marketing programs. Strong understanding of the mobile app market and experience marketing consumer-facing digital products. Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas. Ability to use insights, data, and statistical analyses to drive marketing decisions and optimize campaigns. Experience working in cross-functional teams and leading multiple projects simultaneously. Strong leadership skills with the ability to influence and collaborate effectively at all levels of the organization. Passion for education, learning, and Duolingo’s mission to make learning fun and accessible. Experience marketing educational products designed for kids — including mobile apps, games, or classroom learning tools a plus We post a multi-level salary range for all of our roles. This is not inclusive of the rest of our awesome portfolio that includes equity compensation and world-class benefits. Our salary ranges are the same for all US locations. Your recruiter can share more details about the range for a specific level during the hiring process. The actual salary within the range is determined by many factors including but not limited to, skills, experience, education, and internal equity. Salary Range: $116,500—$189,800 USD Take a peek at how we care for our employees' holistic well-being with our benefits here. We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact accommodations@duolingo.com. Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice. Sign up for job alerts here.

Responsibilities

Develop and implement comprehensive product marketing strategies for Duolingo Math, focusing on user acquisition, engagement, and retention. Collaborate with cross-functional teams to ensure successful product launches and develop high-impact marketing campaigns.