Product Marketing Manager, Global Payroll at Strada

London, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

23 May, 26

Salary

0.0

Posted On

22 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Writing, Storytelling, Messaging, Positioning, Narrative Development, Go-to-Market Strategy, Product Launches, Content Development, Market Research, Competitive Analysis, Sales Enablement, Cross-functional Collaboration, Agile Environment, Detail-Oriented, Project Management, Customer Insights

Industry

IT Services and IT Consulting

Description

Our story Strada is a people, payroll, and technology leader that simplifies international workforce management. Across 180 countries, Strada designs and delivers people-first solutions powered by cloud-based technology that help organizations grow and enable workforces to perform at their best. To learn more about us, visit stradaglobal.com Job Title: Product Marketing Manager – Global Payroll Location: Virtual Job type: Full-Time About the role We are looking for an exceptional writer and storyteller who can turn complex product concepts into clear, compelling narratives. As the Product Marketing Manager for Global Payroll, you will craft messaging and content that brings Strada’s integrated payroll platform, services, and partner ecosystem to life for global audiences. Reporting to the Senior Director of Marketing, you will be responsible for transforming complex product capabilities into compelling stories that resonate with customers, prospects, partners, and analysts. In this role, you’ll serve as the voice of the market, owning buyer personas, understanding customer pain points, conducting competitive analysis, and shaping value-driven narratives for our platform, services, and partner ecosystem. You’ll work closely with product management, services, sales, and demand generation teams to support product and feature launches, including our bi-annual platform releases. Your work ensures the market clearly understands how Strada simplifies, streamlines, and elevates global payroll operations. Messaging, Positioning & Storytelling Develop and own differentiated messaging and positioning for Strada’s Global Payroll platform, services, and partner integrations. Craft compelling stories that translate complex technical capabilities into clear, engaging business value tailored to buyer needs. Maintain and evolve buyer personas, value propositions, and narrative frameworks based on research and customer insights. Ensure consistent messaging across all internal and external communication channels. Go-to-Market & Product Launches Lead end‑to‑end planning and execution of product and feature launches, including bi‑annual platform releases. Collaborate with product management and strategy teams to understand roadmaps, define launch strategies, and create supporting assets. Work with services and partner teams to articulate the value of integrated solutions across the ecosystem. Content Development Create clear, compelling, and high‑quality content across formats, including, solution briefs, product one‑pagers, case studies, customer stories, presentations, demos, whitepapers, and videos. Support thought leadership initiatives with content that highlights Strada’s expertise and unique value in global payroll. Partner with creative and content teams to bring stories to life through multimedia, visuals, and new formats. Market, Customer & Competitive Insights Conduct ongoing market and competitive research to identify trends, shifts, customer needs, and opportunities for differentiation. Transform insights into actionable recommendations for messaging, product strategy, and GTM planning. Use voice‑of‑customer insights to elevate storytelling, refine personas, and influence roadmap discussions. Sales Enablement & Field Support Build sales enablement materials—battlecards, pitch decks, product sheets, competitive comparisons, FAQs, and objection‑handling guides. Equip sales, customer success, and commercial teams with the tools and training they need to confidently communicate product value. Collaborate with the demand generation team to align messaging and provide content that supports campaigns and the customer journey across regions. Collaborate with field marketing to deliver content that supports local campaigns and the customer journey across regions. Key attributes A passion for storytelling and simplifying complex concepts. Strong written and verbal communication skills. Experience working with cross-functional teams in a fast-paced, agile environment. A proactive, collaborative, and detail-oriented mindset. Ability to manage multiple projects and deadlines with confidence. 5+ years of experience in product marketing, technical marketing, or a related field. Experience in global payroll, HCM, or enterprise SaaS is a plus. Bachelor’s degree in marketing, communications, business, or equivalent experience is preferred Benefits: We offer programs and plans for a healthy mind, body, wallet and life because it’s important our benefits care for the whole person. Options include a variety of health coverage options, wellbeing and support programs, retirement, vacation and sick leave, maternity, paternity & adoption leave, continuing education and training as well as a number of voluntary benefit options. By applying for a position with Strada, you understand that, should you be made an offer, it will be contingent on your undergoing and successfully completing a background check consistent with Strada’s employment policies. Background checks may include some or all the following based on the nature of the position: SSN/SIN validation, education verification, employment verification, and criminal check, search against global sanctions and government watch lists, credit check, and/or drug test. You will be notified during the hiring process which checks are required by the position. Our commitment to diversity and inclusion: Strada is committed to diversity, equity, and inclusion. We celebrate differences and believe in fostering an environment where everyone feels valued, respected, and supported. We know that diverse teams are stronger, more innovative, and more successful. At Strada, we welcome and embrace all individuals, regardless of their background, and are dedicated to creating a culture that enables every employee to thrive. Join us in building a brighter, more inclusive future. Diversity policy statement: Strada is an Equal Employment Opportunity employer and does not discriminate against anyone based on sex, race, colour, religion, creed, national origin, ancestry, age, physical or mental disability, medical condition, pregnancy, marital or domestic partner status, citizenship, military or veteran status, sexual orientation, gender, gender identity or expression, genetic information, or any other legally protected characteristics or conduct covered by federal, state or local law. In addition, we take affirmative action to employ and advance in the employment of qualified minorities, women, disabled persons, disabled veterans and other covered veterans. Strada provides reasonable accommodations to the known limitations of otherwise qualified employees and applicants for employment with disabilities and sincerely held religious beliefs, practices and observances, unless doing so would result in undue hardship. Applicants for employment may request a reasonable accommodation/modification by contacting his/her recruiter. Authorization to work in the employing country: Applicants for employment in the country in which they are applying (Employing Country) must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the Employing Country and with Strada. Note, this job description does not restrict management's right to assign or reassign duties and responsibilities of this job to other entities; including but not limited to subsidiaries, partners, or purchasers of Strada business units. We offer you a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization. DISCLAIMER: Nothing in this job description restricts management's right to assign or reassign duties and responsibilities of this job to other entities; including but not limited to subsidiaries, partners, or purchasers of Strada business units. . As pioneers in payroll, human capital and financial management solutions, we blend leading-edge technology with human ingenuity to keep you moving forward. Our team of over 8,000 experts bring decades of deep knowledge and experience to businesses around the globe helping them design and deliver at scale. Supporting over 1,400 customers across 33 countries, we embed ourselves at every stage of your journey, to help you drive your vision to value. Not finding the right fit? 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Responsibilities

The Product Marketing Manager will be responsible for crafting messaging and content that brings Strada’s integrated payroll platform, services, and partner ecosystem to life for global audiences. This involves owning buyer personas, conducting competitive analysis, and shaping value-driven narratives for the platform, services, and partner ecosystem.