Product Marketing Manager, GTM at PayPal
San Jose, California, United States -
Full Time


Start Date

Immediate

Expiry Date

09 Feb, 26

Salary

0.0

Posted On

11 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Product Marketing, Cross-Functional Collaboration, Product Roadmaps, Market Trends Analysis, Go-To-Market Strategies, Positioning, Messaging, Value Propositions, Product Launch Coordination, Customer Advocacy, Competitor Monitoring, Project Management, Presentation Skills, Customer Experience, Attention to Detail, Organizational Skills

Industry

Software Development

Description
Lead cross-functional teams with design, engineering, and marketing counterparts to deliver product initiatives Own and manage product roadmaps, prioritization, and discussions with stakeholders Identify and quantify new opportunities based on market trends, customer needs, and research Develop go-to-market strategies, including positioning, messaging, and value propositions for key products Collaborate with teams to ensure consistent messaging and alignment across customer touchpoints Coordinate product launches and marketing plans with Product, Sales, and Marketing teams Advocate for customer needs and insights to guide product development and marketing strategies Monitor competitors and industry trends to refine positioning and messaging Measure the success of go-to-market initiatives and their impact on product adoption and revenue Ensure legally approved messaging and guidance is developed and maintained across channels 5+ years relevant experience and a Bachelor's degree OR Any equivalent combination of education and experience. Proven ability to collaborate with multiple teams in a matrixed environment and influence without authority. Strong organizational skills and attention to detail, with experience managing projects or workstreams independently. Experience presenting insights and plans to internal stakeholders, cross-functional teams and leaders. Ability to work under pressure, manage ambiguity, maintain focus on high-impact deliverables and chart a path forward independently. Passionate about delivering a great customer experience, product and customer value and contributing to a team goal. Willingness, ability and desire to periodically travel
Responsibilities
Lead cross-functional teams to deliver product initiatives and manage product roadmaps. Develop go-to-market strategies and coordinate product launches while advocating for customer needs.
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