Product Marketing Manager Mailjet at Sinch

, , Germany -

Full Time

Start Date

Immediate

Expiry Date

13 May, 26

Salary

0.0

Posted On

12 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Storytelling, Go-to-Market Execution, Product Content Creation, Product-Led Growth (PLG), Positioning, Value Propositions, GTM Strategy, Customer Insights, Competitive Intelligence, Messaging Frameworks, Sales Enablement, Content Creation, Landing Page Optimization, Feature Discovery, Adoption, Activation

Industry

IT Services and IT Consulting

Description

Sinch is a global leader in cloud communications, helping businesses connect with their customers through messaging, voice, email, and verification solutions. Trusted by many of the world’s largest enterprises, developers, and mobile operators, Sinch powers billions of customer interactions every year across channels including SMS, RCS, WhatsApp, voice, and email. Our email portfolio includes Mailjet, a leading email platform for marketers and developers to design, send, and automate transactional and marketing emails at scale. Teams are empowered with easy-to-use tools to connect with their audience along the customer journey. Together with Sinch’s broader communication platform, Mailjet helps companies deliver reliable, compliant, and personalized email experiences as a part of a unified communications strategy. DESCRIPTION We’re looking for a highly capable, action-oriented Product Marketing Manager to own product storytelling, go-to-market execution, and product content that drives adoption in a product-led growth (PLG) environment. You’ll sit at the intersection of Product, Marketing, and the customer turning features into clear customer value, building content that helps users succeed, and ensuring launches, pricing, and messaging land with clarity and impact. This is a hands-on role for an experienced product marketer who excels at creating high quality product content such as messaging briefs, product demos videos, product pages, and enablement assets and who is comfortable owning both strategy and execution. What You’ll Own & Do; Own positioning & go-to-market Define ICPs, value propositions, and differentiation Plan and execute GTM strategies for features and launches Turn insights into impact Gather customer and competitive insights Translate learnings into positioning, messaging, and roadmap input Be the source of truth Maintain product messaging, positioning, and competitive intel Align Product, Marketing, and Sales around one clear product story Drive Product-Led Growth Lead PLG launches end-to-end (copy, assets, in-product, email) Increase feature discovery, adoption, and activation Enable sales to win Build battlecards, competitive comparisons, and sales assets Ensure assets are practical, clear, and used in real sales cycles Ship high-impact product content Create demos, feature summaries, release notes, and one-pagers Partner on conversion-focused landing pages and web content Requirements 3 – 5+ years of Product Marketing experience in a SaaS or PLG environment. Background in email is preferred. Strong writing and content-creation skills—you enjoy building how-tos, demos, videos, and product explainers. Highly hands-on, fast-moving, and comfortable owning both strategy and execution. Experience with GTM planning, messaging frameworks, ICP definition, and positioning. Ability to distill complex product capabilities into simple, compelling customer value. Proven ability to collaborate cross-functionally and bring clarity in ambiguous environments. Success Looks Like Clear, compelling product messaging across the website, launches, and campaigns. Product launches that drive measurable activation, engagement, and adoption. A steady stream of high-value product content that improves PLG conversion. A trusted “truth layer” that keeps Marketing, Sales, and Product aligned. Strong differentiation in competitive email and communications markets. Our corporate language is English, please submit your application in English OUR HIRING PROCESS We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us!

Responsibilities

The Product Marketing Manager will own product storytelling, go-to-market execution, and product content to drive adoption within a product-led growth environment. This involves translating features into clear customer value and creating high-quality product content like demos, briefs, and enablement assets.