Product Marketing Manager at Papaya Global

London, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

08 Aug, 26

Salary

0.0

Posted On

10 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Go-To-Market Strategy, Content Creation, Storytelling, Persona-Based Messaging, Product Positioning, Sales Enablement, AI Tools, B2B SaaS, Cross-Functional Collaboration, Copywriting, Market Differentiation

Industry

Financial Services

Description

Papaya Global is a rapidly growing, award-winning B2B tech unicorn on a mission to revolutionize the payroll and payments industry. Backed by over $400M from top-tier investors, our platform enables companies to hire, manage, and pay their global workforce across 160+ countries — seamlessly and compliantly. We’re looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. You’ll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging — with a strong emphasis on content creation and storytelling. This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution. What you’ll do: Own and execute key elements of Papaya’s product marketing and GTM strategy. Develop clear, persona-based messaging that communicates our value proposition and differentiates Papaya in the market. Lead product launches end-to-end, including positioning, messaging, and launch assets. Create high-quality written content across multiple formats, including: Website and landing page copy Product and solution pages Sales enablement materials (pitch decks, one-pagers, battlecards) Product guides, blogs, and thought leadership content Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging. Create and script product guide videos that clearly demonstrate product capabilities and customer value. Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints. Support digital campaigns, events, and other GTM initiatives with strong messaging and content. Requirements 3+ years of experience in Product Marketing, Product, FinTech, or a similar role. Strong content writing and storytelling skills, with the ability to simplify complex topics. Proven experience with persona-based messaging and positioning. Proven ability to leverage AI tools to enhance product marketing workflows, including content creation, video production, research, and messaging optimization. Familiarity with HCM, Payroll, Payments, or related B2B SaaS domains- big plus Excellent communication and collaboration skills, with the ability to work cross-functionally. High attention to detail and quality, paired with a hands-on, execution-focused mindset. Confidence presenting ideas, messaging, and content to internal stakeholders. Native English Nice to have null

Responsibilities

The role involves owning the product marketing and GTM strategy, focusing on creating persona-based messaging and high-quality content. Key duties include leading end-to-end product launches and collaborating cross-functionally to ensure consistent messaging across all touchpoints.