Product Marketing Manager (Remote)

at  Maropost

Toronto, ON, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate30 Apr, 2025Not Specified30 Jan, 20252 year(s) or aboveGood communication skillsNoNo
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Description:

PLEASE APPLY ON ISARTA.COM

https://isarta.com/jobs/?utm_source=IND&job=108246
Driven by a customer-first mentality, we empower businesses to achieve their goals and grow alongside us. If you’re ready to make a significant impact and be part of our transformative journey, Maropost is the place for you.
Become a part of Maropost today and help shape the future of commerce!
The Opportunity:

What You’ll Be Responsible For:

  • Develops and owns product marketing roadmap for our unified offering.
  • Acts as project lead for product releases, liaising between product, marketing, sales, customer success, and revops as needed.
  • Creates and executes content strategy to support product positioning, differentiators as well as key value propositions.
  • Leads competitive intelligence for our platform, including conducting research, gathering insights, creating battle cards, and enabling GTM teams.
  • Collaborates with product marketing teammates on release tiers, launch processes, and SLAs.
  • Owns creation, management, and GTM enablement for all current product messaging, value propositions, and key differentiators.
  • Monitor and manage accuracy of product listings on external sites, including review sites and social media.
  • Serve as the voice of the customer for our platform, advocating for use cases in product roadmap development.
  • Develops product onboarding, adoption, and engagement journeys in collaboration with product and customer success.
  • Supports analyst relationships and report submissions to advance thought leadership around our platform.
  • Monitors product usage and adoption KPIs, advising engineering and product teams on use cases for data-driven user engagement.
  • Serves as subject matter expert within marketing, reviewing content, campaigns, and initiatives for accuracy, as needed.
  • Identifies and elevates synergies across products for a unified customer experience.

What You’ll Bring to Maropost:

  • 4 - 6 years in product marketing, marketing and/or product management in B2B SaaS.
  • Knowledge of the commerce tech market (ecomm, POS, merchandising, inventory management, retail, etc.) with strong preference for at least 2 years of product marketing experience within this category.
  • Ability to thrive in a global team and effectively collaborate cross-functionally.Proficient in technical language enough to effectively collaborate with product, serving as a translator for the business

    • turning technical specs into business value props the GTM team and the market.

    • Comfortable working with tools like Gainsight PX, Pendo, Figma, and others.
    • Experience working directly with product managers and senior product leadership is a must.
    • Knowledge and understanding of PLG (Product Lead Growth) principles is an asset.
    • Proactive self-starter who thrives in ambiguity and can manage multiple projects in parallel.
    • Outstanding follow-through and project management with a solution-oriented approach to problem-solving.
    • Collaborative and team-oriented, with an ability to build strong working relationships across levels and departments.
    • Flexes between analytical, strategic thinking and creative storytelling.

    What’s in it for you?
    You will not only have the freedom to make this role your own but be part of helping grow the Maropost brand and expand it into the AMER markets. If you want to work with other brilliant people in an extraordinary work culture and are eager to learn (and have fun) along the way, then Maropost is the place for you!

    You’ll also have access to these perks:

    • Extended Healthcare
    • Stock Options
    • Dental Care
    • Vision Care

    Equal Employment Opportunist:
    Maropost is deeply committed to promoting diversity, advancing equity and fostering a culture of inclusion. Therefore, we invite applications from marginalised and equity-seeking groups. Individuals seeking employment at Maropost are considered without regards to race, colour, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status. Accommodations are available on request for candidates taking part in all aspects of the selection process. Please feel free to reach out to the recruitment team for any accommodation requests or questions.

    Responsibilities:

    • Develops and owns product marketing roadmap for our unified offering.
    • Acts as project lead for product releases, liaising between product, marketing, sales, customer success, and revops as needed.
    • Creates and executes content strategy to support product positioning, differentiators as well as key value propositions.
    • Leads competitive intelligence for our platform, including conducting research, gathering insights, creating battle cards, and enabling GTM teams.
    • Collaborates with product marketing teammates on release tiers, launch processes, and SLAs.
    • Owns creation, management, and GTM enablement for all current product messaging, value propositions, and key differentiators.
    • Monitor and manage accuracy of product listings on external sites, including review sites and social media.
    • Serve as the voice of the customer for our platform, advocating for use cases in product roadmap development.
    • Develops product onboarding, adoption, and engagement journeys in collaboration with product and customer success.
    • Supports analyst relationships and report submissions to advance thought leadership around our platform.
    • Monitors product usage and adoption KPIs, advising engineering and product teams on use cases for data-driven user engagement.
    • Serves as subject matter expert within marketing, reviewing content, campaigns, and initiatives for accuracy, as needed.
    • Identifies and elevates synergies across products for a unified customer experience


    REQUIREMENT SUMMARY

    Min:2.0Max:7.0 year(s)

    Marketing/Advertising/Sales

    Marketing / Advertising / MR / PR

    Marketing

    Graduate

    Proficient

    1

    Toronto, ON, Canada