Start Date
Immediate
Expiry Date
30 Apr, 25
Salary
0.0
Posted On
30 Jan, 25
Experience
0 year(s) or above
Remote Job
No
Telecommute
No
Sponsor Visa
No
Skills
Matrix, Analytical Skills, Analytics, Marketing Mix
Industry
Marketing/Advertising/Sales
Within our markets there is a core requirement to activate product promotional activity to drive trading and support our category growth strategy. We also have the opportunity to engage with locally significant product manufacturers and suppliers and agree supplier funded marketing activity.
Our goal, and that of this role, is to deliver a programme of relevant, impactful product promotional activities that support the growth of our locally defined strategic growth categories, create a marketing touch rhythm with marketing owned accounts (Standard and Key non-portfolio), and maximise our opportunity to cost-effectively secure marketing funding contribution from our supplier partners.
The purpose of this role is to deliver product led promotional programmes that support our annual defined ‘growth’ product categories. Combined with the execution of a comprehensive supplier marketing activity programme which aims to secure funding contribution against an annual defined funding target.
As the Marketing Lead, you will support the Senior Marketing Manager to develop, deploy and execute a promotional marketing and supplier marketing plan and budget and own the schedule and delivery of supplier marketing activities E2E.
You will work closely with the UK & Ireland Product & Supplier Management (P&SM) team to secure funding from suppliers and manufacturers against a jointly P&SM and Marketing owned annual target of circa £2.0m and act as the local marketing product and brand subject matter expert, while working with suppliers to ensure execution of agreed product marketing activities.
Work with both UK&I and EMEA channel owners to execute product marketing activities and provide oversight of the progress of the supplier marketing plan with key stakeholders, while working closely with both the local marketing analyst and other resources to provide reporting for supplier marketing activity.