Product Marketing Manager

at  Zellis

WHAT YOU’LL OWN:

Insights

• Obtain market information, defining and prioritising the insights needed to achieve business and marketing goals.
• Develop insights about Moorepay, it’s products, and it’s customers that impact business decisions.
• Own our ICP profile, qualitative updates, and customer/prospect research.
• Lead customer forums, advocacy, and advisory boards.

Customer-focused

• Lead and create an organisation-wide customer orientation and infrastructure for customer relationship building.
• Promote a strong customer focus and influence strategy formulation and corporate investment decisions.
• Lead the desired customer experience to drive loyalty, retention rates, and customer advocacy.
• Own customer satisfaction improvements and strategy.

Product marketing strategy

• Lead market positioning, segmentation, and product messaging.
• Lead all go-to-market strategies, new market propositions, and commercial direction.
• Lead product marketing customer/prospect/market insights to drive product strategy.

SKILLS & EXPERIENCE

Experience / qualifications you might have (it’s not essential that you’ll have everything):

• Educated to degree level or equivalent qualification.
• 7+ years of commercial B2B/SaaS marketing experience.
• Proven experience in GTM, positioning, and messaging.
• Demonstrable previous experience in the HR & Payroll space preferred.
• Experience working alongside target-driven sales teams.

Who you are:

• You’ll have excellent copywriting skills with the ability to produce accurate, persuasive, and value-based content.
• Excellent internal and external communication skills.
• Great relationship building skills.
• Ability to work under pressure and to tight deadlines.
• Ability to work as part of a team and/or independently.

Ready to head up Moorepay’s product marketing team? Want to put your spin on our positioning, messaging, and product direction? We need a customer-obsessed product marketer to manage our team – owning customer insights, nailing messaging, and paving the way for a customer-focused product.
If you love the idea of working in a fast-paced, data-driven role, then we want to hear from you! You’ll manage the product marketing engine from head to toe in a comprehensive 360 role. From sales enablement and competitive intel, to GTM and customer insights, this role touches every area of the function.
You’ll be working closely with our tight-knit marketing team, including acquisition gurus, our marketing operations heads, and the brand team. You’ll collaborate with every area of the department to drive lead generation and accurately demonstrate product value through every channel. You’ll report to our Marketing Director, Dan, who comes from a product marketing background himself! You’ll work on a hybrid basis, with 1-2 days per week based from our Swinton office.
With new investors, an ambitious growth plan, and a product that keeps reaching new heights, this is an exciting time to join the Moorepay team. Build a career, drive change, and supercharge our product with an autonomous and rewarding product marketing role.