Product Marketing Specialist (M/F) at Sociabble

Paris, Ile-de-France, France -

Full Time

Start Date

Immediate

Expiry Date

16 Aug, 26

Salary

0.0

Posted On

18 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Go-To-Market Strategy, Sales Enablement, Market Positioning, Competitive Analysis, Pricing Strategy, Cross-functional Collaboration, Product-Led Growth, Client-facing Demos, Content Creation, KPI Tracking, English Proficiency, French Proficiency, AI Tool Usage, Project Management, Market Research

Industry

Software Development

Description

Company Description Connecting people across companies, everywhere. Sociabble is a French SaaS company that develops an all-in-one platform for Internal Communication, Employee Advocacy and Employee Engagement. It enables large organizations to inform, align, and engage their teams, from headquarters to frontline employees. International groups such as Coca-cola CCEP, Vinci Energies, Axa, ou encore Primark use it to connect teams from headquarters to frontline employees. With offices in Paris, Lyon, and Mumbai, Sociabble supports customers in more than 180 countries. Build on a profitable and independent model, Sociabble operates with a long-term mindset, consistent investment, and high standards in both product and execution. As the market evolves, particularly with the rise of AI and the transformation of work environments, Sociabble is integrating these changes both in its platform and in its own internal practices. Joining Sociabble means becoming part of a human-sized, multicultural, fast-growing company where innovation, ownership, kindness, and collaboration shape our culture. A new opportunity is now open within Sociabble’s Product Marketing team. Job Description You will join the Product Marketing team in Paris and work closely with Victor, head of the team, who will ensure you have all the tools for success. As a Product Marketing Specialist, you will enable growth by improving how Sociabble brings selected product features to market, supports adoption, and generates revenue from both existing and prospective clients. In this role, you will work across Product, Marketing, Sales, Pre-Sales, Customer Success, and Knowledge to shape positioning, enable commercial teams, and strengthen the business impact of the features you manage. Your scope may include offers such as AI Knowledge Agents, Sites & Pages, and Rewards. For these topics, you will help define the narrative, support go-to-market execution, and monitor performance over time. What you will do Establish yourself as a go-to-market expert, internally and externally of the features you manage (such as AI Knowledge Agents, Sites & Pages, and Rewards). Your role will entail driving and monitoring revenue growth for the specific go-to-market segment you oversee. Participate in the development and expansion of the Sales Enablement strategy and materials. Shape the narrative and educate the sales, pre-sales and customer success teams on how to effectively present and sell your go-to-market feature. Attend client-facing meetings to demonstrate our features and gather feedback from potential and current customers. Formulate and implement effective go-to-market strategies for new and existing features. Define marketing and sales channels, establish business targets, analyze the competitive landscape, shape the pricing strategy, outline market positioning and key differentiators. Collaborate with cross-functional teams to create comprehensive communication and marketing campaigns that clearly communicate the features’ value and functionality. This involves developing social media posts, ad campaigns, landing pages, SEO positioning, and more. You'll work closely with the marketing team to bring these initiatives to life. Contribute to cross-feature Product Marketing activities, including our monthly product release notes showcasing the latest evolutions to customers, roadmap presentations, analyst report analysis, and market research on specific business verticals. Play a key role in boosting product and feature adoption. Collaborate with the Knowledge team to offer the right training to end-users and implement targeted pop-ups and notifications to increase awareness of new features. Develop product-led-growth initiatives to foster upsell opportunities on existing accounts. Co-organize events, including webinars, training sessions, workshops, roadmap presentations, beta tester launches, and tutorials, aimed at promoting Sociabble to both current and potential clients. Monitor the performance and business impact. Foster a sense of urgency within various teams, gather KPIs and track different touchpoints, monitor the sales deals, and conduct frequent updates with various stakeholders to make necessary strategy adjustments. Qualifications You may be the right person for this role if... 🚀 Required experience and skills (please note that applications that do not meet these criteria cannot be considered) You have more than 2 years of experience either in Product Marketing, Product Management, or relevant experience in consulting, entrepreneurship, or offer development that shows your ability to position, promote, and grow a product. You are comfortable in a sales-oriented, client-facing role and you know how to pitch value, lead demos, and capture useful feedback from prospects and customers. You speak and write English at a minimum C1 level, and you also speak and write French at a C1 level, which allows you to collaborate smoothly in an international environment. 💡 Essential skills and knowledge You bring a strong marketing mindset and close attention to detail, and you know how to improve visuals, blog posts, sales decks, landing pages, and other content with clear, effective feedback. You know how to turn complex topics into simple, clear written communication, and you explain those same ideas just as clearly when speaking. You stay organized and proactive, and you manage several projects at once without compromising quality. You build strong relationships across teams and work effectively with a wide range of internal and external stakeholders. You are comfortable taking ownership of communication plans, training initiatives, and revenue goals for the features you manage. You know how to use modern AI tools such as ChatGPT to refine ideas, shape messages, and generate new ideas efficiently. Additional Information Our perks 🚀 Join an international Scale Up SaaS that’s certified as a Great Place to Work and as a “Best Workplace” for 2023. 📈 Explore your new role with personalized and comprehensive onboarding, followed by workshops, Friday trainings, and year-round training sessions! 💎 Enjoy benefits designed for your well-being at work: beyond healthcare and transportation coverage, benefit from Edenred restaurant vouchers, a vacation bonus, RTT, and the "Leeto" benefits platform. 📅 Find your perfect balance with hybrid and flexible work, all while reuniting with your team in Paris. #LI-Hybrid 🔥 Connect with your colleagues through numerous events: afterworks, team buildings, town halls. 🌍 Choose a committed company: partnership with Tree Nation, where each Sociabble employee plants trees to offset their CO2 emissions. ☀️ Embody our values: kindness, ambition, humility. At Sociabble, we are "Bootstrappers". Hiring process Video meeting (45 minutes) via Teams with Lousia, Talent Acquisition. Written test (1h30) Manager interview (1h30) with Victor, Head of Product Marketing. Simulation (1h) in our Paris office with Victor, and Jean-Louis, our CEO. 📈 Build confidence in your new role with a tailored onboarding plan, followed by workshops, Friday trainings, and learning opportunities throughout the year. What you should know before applying: Permanent contract (CDI) Based in Paris All your information will be kept confidential. Hybrid mode: hybrid

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Responsibilities

Drive revenue growth and adoption for specific product features by defining narratives and executing go-to-market strategies. Collaborate with cross-functional teams to create marketing campaigns and enable sales and customer success teams.