Provider Marketing Manager - Remote at Universal Health Group

Eden Prairie, Minnesota, United States -

Full Time

Start Date

Immediate

Expiry Date

25 Jul, 26

Salary

130000.0

Posted On

26 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing strategy, Provider engagement, B2B marketing, Healthcare marketing, Digital marketing, Project management, Communication planning, Data-driven strategy, Brand recognition, Sales support, Cross-functional collaboration, Presentation development, Campaign execution, ROI tracking, Relationship management

Industry

Hospitals and Health Care

Description

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together. As a Marketing Manager, you will be responsible for developing provider engagement strategies, tactical communication plans and go-to-market materials for FlexCare Infusion Centers, Summit Rheumatology and Optum Infusion Pharmacy. These activities will educate providers about us and deliver meaningful differentiation that will create brand recognition and increase prescriber referrals driving growth for the business. This position reports to the Sr. Director of Optum Infusion Pharmacy. You’ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week. Primary Responsibilities: Support the unique marketing needs of our FlexCare Infusion Centers, Summit Rheumatology and Optum Infusion Pharmacy healthcare provider sales teams Work with marketing team members, digital marketing team, project managers, subject matter experts, sales and account management teams to create and execute healthcare provider marketing campaigns to accelerate growth Support sales/business initiatives by developing and implementing a marketing strategy that includes key activities such as presentation decks, print collateral, digital campaigns and other initiatives related to our capabilities and services that define our value for healthcare providers Proactively engage and partner with our field sales, clinical, legal, training and program teams to effectively define strategies that will drive engagement and grow our provider referrals Support capability/product launches using data driven strategies and track ROI of marketing initiatives. Collaborate closely with other members of the infusion marketing team on projects and initiatives. Coordinate the development of creative projects with Creative Services Ensure branding and messaging are consistently utilized across all marketing materials Knowledge of sales processes and methodology Support other marketing initiatives as needed You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in. Required Qualification: 4+ years of marketing experience, preferably health care industry, pharmacy preferred and B2B focused Soft Skills: Demonstrated ability to clarify, manage and prioritize several deliverables to meet deadlines. Demonstrated self-starter and team player Proven organizational skills Proven ability to work with a wide range of colleagues and subject matter experts Proven ability to handle multiple projects at once while meeting deadlines *All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you’ll find a far-reaching choice of benefits and incentives. The salary for this role will range from $72,800 to $130,000 annually based on full-time employment. We comply with all minimum wage laws as applicable. Application Deadline: This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants. At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission. UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.

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Responsibilities

The Marketing Manager will develop provider engagement strategies and go-to-market materials to drive growth for infusion centers and pharmacy services. They will collaborate with sales, digital, and clinical teams to execute campaigns and ensure consistent brand messaging.