Michael Saunders & Company is seeking a full-time, experienced Real Estate Marketing Specialist to join our team at our downtown Sarasota office with occasional travel to our St. Petersburg office.

SKILLS & QUALIFICATIONS

• Real estate industry experience (brokerage operations and/or marketing).
• Proficiency in MLS platforms, CRM systems, and real estate marketing tools.
• Strong organizational and multitasking skills with attention to detail.
• Excellent communication and client service skills.
• Ability to manage budgets, deadlines, and multiple priorities.
• Creative marketing mindset with administrative reliability.
• Strong design sense with the ability to recognize high-quality visuals, layouts, and branding consistency.
• Familiarity with Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere) or similar tools — able to make edits, resize, and prepare assets as needed.
• Ability to collaborate with designers, photographers, and videographers to ensure content aligns with brand standards.
• Content intuition: understands what types of creative resonate with target audiences and can adapt tone, visuals, and messaging accordingly.
• Skilled in managing and reviewing creative work from vendors, freelancers, or internal partners with an eye for detail.
• Experience with social media content creation tools (e.g., Canva, Figma, or similar platforms) a plus.
  We offer excellent benefits including health, dental, 401(k) and paid time off.
  Hours are Monday - Friday from 8:30am-5:00pm with 1/2 hour for lunch.

• Manage and execute property marketing campaigns (print, digital, email, and social media).
• Oversee listing marketing ( professional photography, staging coordination, brochures, signage).
• Maintain brokerage and agent branding consistency across platforms.
• Manage social media accounts and content calendars to promote listings, open houses, and company news.
• Coordinate advertising (online ads, magazines, postcards, community sponsorships).
• Track marketing analytics, website leads, and campaign performance.
• Support agents with listing presentations and marketing materials.
• Consult with sales professionals to identify marketing needs
• Assist sales professionals in executing marketing strategy
• Scheduling brainstorming sessions with sales professionals to develop annual marketing plan
• Provide guidance to sales professionals and ensure that marketing efforts are brand consistent and effective
• Liaison between graphic design team and sales professionals to communicate and coordinate delivery of projects and associated materials
• Monitor ongoing marketing efforts of sales professionals
• Oversee marketing onboarding to ensure marketing products and tools are communicated
• Design custom listing flyers and brochures for sales professionals’ listings
• Weekly meetings with marketing team to address needs, questions,