Real Estate YouTube & Content Strategist (Growth & Recruiting Focus) at Houston Properties Team

Manila, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

20 Mar, 26

Salary

0.0

Posted On

20 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Real Estate Experience, YouTube Growth Expertise, Lead Generation Mindset, Project Management, Content Creation, SEO Optimization, Video Editing, Analytics Reporting, Keyword Research, Social Media Marketing, Team Collaboration, Creative Vision, Content Strategy, Audience Engagement, Call to Action, AI Tools Knowledge

Industry

Real Estate

Description

Is This You? You are a marketer who understands that "likes" are vanity, but leads are sanity. You’ve worked with US Real Estate teams before. You know the difference between a listing lead and a recruiting prospect. You understand that YouTube isn’t just a place to dump video tours—it’s the world’s second-largest search engine, and if optimized correctly, it’s a 24/7 lead generation machine. But maybe you’re currently stuck. Maybe you’re working for a client who treats you like a generic "Virtual Assistant" rather than the marketing strategist you are. Maybe you’re tired of suggesting YouTube SEO strategies that get ignored because your client just wants to "post to Instagram" without a plan. Maybe you’re looking for a team that actually has the budget, the footage, and the brand reputation to execute the high-level ideas you have in your head. You want ownership. You want to look at a YouTube Analytics dashboard, spot a drop-off in retention, adjust the editing style, and watch the numbers climb. You want to help build a recruiting funnel that brings in top-tier agents. If you are nodding your head, The Houston Properties Team wants to meet you. The Opportunity We are Houston’s #1 boutique real estate team ($2B+ in sales). We don’t need you to build our brand from scratch—we need you to amplify it. We are looking for a Lead Generation & YouTube Specialist to take the reins of our video marketing. Your goal is specific: Use video content to attract potential homebuyers and recruit talented agents to our team. What You Will Actually Do (The Mission) Own the YouTube Strategy: You aren't just uploading. You are researching low-competition keywords, crafting click-worthy titles/thumbnails, and optimizing descriptions for SEO. Drive Agent Recruiting: You will curate content specifically designed to attract other real estate agents to our team (showing our culture, our systems, and our wins). Manage the Production Flow: You will guide our editors, designers, and AI creators. You provide the vision ("We need a hook here," "Cut this shorter," "Change the b-roll") to ensure the final product converts. Repurpose for Reach: You will take our long-form YouTube "Gold" and slice it into high-performing Shorts, Reels, and TikToks to drive traffic back to the main channel. Analyze & Adapt: You will report on the metrics that matter (CTR, Retention Rate, Conversion to Lead) and tell us what we need to change to grow faster. The Requirements (Must Haves) Real Estate Experience is Non-Negotiable: You have worked with US Real Estate Agents, Team, or Brokerages for at least 2 years. You know the industry lingo. YouTube Growth Expertise: You can show us a channel you helped grow. You understand how the algorithm works, why thumbnails matter, and how to use tools like TubeBuddy or VidIQ. Lead Gen Mindset: You understand that content without a Call to Action (CTA) is a wasted opportunity. Project Management: You are organized. You can manage a content calendar and keep a creative team on deadline without chaos. Why You’ll Love Working With Us We Are Winners: You will be marketing a team with 1,000+ five-star reviews. It is much easier to market a product that is actually the best in the market. Stability & Respect: We look for long-term partners, not gig workers. We pay competitively, on time, via PH-friendly channels. Tools & Budget: We invest in the software you need (AI tools, editing software, research tools). Career Growth: As our channel grows, so does your role. More About You: Accountable: You own deadlines and results. Caring: You create content that genuinely helps and informs our audience. Coachable: You take feedback and improve quickly. Knowledgeable: You know how to spot content worth sharing. Transparent: You communicate openly and honestly. Bonus points if you already know AI tools, but we will train you. Why You’ll Love This Role: Stable, long-term opportunity with a top US real estate brand. Work 100% remote — from the Philippines. Clear process, repeatable results, and plenty of training. Be part of a team culture, not a solo gig. Growth opportunities to expand into more marketing or recruiting responsibilities. Perks & culture Fully remote forever + stable US payroll via PH-friendly channels. Competitive salary + KPI bonus tied to video metrics & checklist completion. Gear / software stipend once you pass probation—upgrade that ring light or HeyGen subscription. Core values that read like real life: Accountable · Caring · Coachable · Transparent · Knowledgeable. If you’re nodding along — you may be exactly who we’re looking for.

Responsibilities

The role involves owning the YouTube strategy, driving agent recruiting through curated content, and managing the production flow of video content. Additionally, the strategist will analyze metrics to adapt strategies for growth.