Regional Brand & Insights Manager at Samsung Electronics

Singapore, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

13 Sep, 26

Salary

0.0

Posted On

15 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Market Research, Consumer Insights, Project Management, Agency Management, Data Analytics, Stakeholder Management, Brand Messaging, KPI Monitoring, Business Acumen, Analytical Planning, Cross-functional Collaboration

Industry

IT Services and IT Consulting

Description

Position Summary Role and Responsibilities Responsibilities: Develop and implement marketing strategies for the region to achieve key business goals and KPIs Independently manage research & insights study to inform and sharpen marketing campaigns Monitor and evaluate the performance of marketing initiatives, make adjustments as needed, and report findings to senior management. Collaborate with cross-functional teams to align brand messaging and deliver a consistent experience across all touchpoints. Manage end-to-end campaign project management, including strategy development, execution, monitoring, and evaluation. Manage agency relationships and roster selection for advertising and marketing projects. Demonstrated ability to report concise project goals and outcomes to a C suite audience Work closely with team leaders to build brand marketing capabilities in the region Skills and Qualifications Key Success Factors: Strong analytical and planning skills to identify market trends & opportunities Strong business acumen Data and Consumer driven mind set, demonstrated through the use of consumer insights to inform brand marketing campaigns Excellent communication and relationship management skills to collaborate effectively with cross-functional teams and external stakeholders Proven track record to develop and execute successful marketing strategies that drive sales growth and increase market share Resilience and adaptability to handle challenges and make data-driven decisions in a fast-paced environment Active problem-solver with a proactive approach to addressing issues and finding solutions Able to work with ambiguity A sense of humor to foster positive team dynamics Qualification: Masters/Bachelor's degree in Marketing or related field from a reputable institution (A good honors degree preferred) 8-10 years of relevant marketing experience MS Applications Well versed in using data analytics tools e.g. Qlik, Tableu, Sprinklr Command for South east Asian languages and/or Korean is a plus * Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here. Job Alerts: If you would like to be notified of new opportunities when they are posted, please click here. You will be asked to create an account first if you do not already have one. Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at (https://news.samsung.com/global/).

Responsibilities

Develop and implement regional marketing strategies to achieve business goals and KPIs while managing research and insights studies. Oversee end-to-end campaign project management and maintain agency relationships to ensure consistent brand messaging.