Regional Growth Marketing Manager at Igloo
Singapore, , Singapore -
Full Time


Start Date

Immediate

Expiry Date

17 May, 26

Salary

0.0

Posted On

16 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Growth Marketing, B2B Marketing, Digital Marketing, Demand Generation, Account-Based Marketing, SEO, Performance Marketing, CRM, Lifecycle Marketing, Product Marketing, Go-To-Market Strategy, Data Analysis, Stakeholder Management, Cross-functional Collaboration, Experimentation, Pipeline Management

Industry

Insurance

Description
About Igloo Igloo (formerly Axinan) is the first full-stack insurtech firm to emerge from Singapore. With offices across Singapore, Indonesia, Thailand, the Philippines, Vietnam, Malaysia, China and India, Igloo is fueled by a mission of making insurance accessible and affordable for all. Igloo's innovation solutions empower companies to eliminate operational risk, drive new revenue streams and optimise and enhance their existing products and services. With a successful Pre-Series C fund round of US$36 million in Dec 2023, Igloo has now raised over US$100 million. The leading regional insurtech firm looks to expand regionally with strategic acquisitions and hiring great talent. As a passionate team building meaningful solutions to make an impact, we are looking for like-minded individuals to join us at Igloo. At our core, we prioritise teamwork and foster a culture built on strong collaboration and we are looking for talented people like you. About the role Igloo is hiring a Regional Growth Marketing Manager to lead enterprise-grade growth and marketing strategy and execution across our Tech Solutions, B2B2C partnerships, and B2C business lines. This role is designed for a senior marketing manager who combines strong B2B marketing fundamentals with modern growth and digital expertise.. You will architect and scale regional marketing programs that support partnership ecosystems, enterprise sales pipelines, and multi-market expansion. This role requires someone comfortable operating in structured, cross-functional environments while bringing the agility in mindset, process and worflows needed to succeed in a fast-growing insurtech company. Job Description Regional Growth Strategy & Execution Develop and execute a regional growth marketing roadmap aligned with commercial and product strategies Build structured annual and quarterly marketing plans with clear KPIs tied to pipeline, revenue, and market expansion Partner with regional leadership to prioritize investments and allocate resources effectively Enterprise Demand Generation Lead B2B demand generation programs that drive qualified pipeline for enterprise partnerships and platform solutions Design integrated campaigns across digital, content, events, and partnerships to support long sales cycles Implement account-based marketing (ABM) strategies for strategic partners and enterprise clients Digital & Performance Excellence Oversee SEO and performance marketing strategies with a focus on scalable acquisition and measurable ROI Establish CRM and lifecycle marketing frameworks that support lead nurturing and retention Drive consistent optimization of channel performance through data-led experimentation Product & Go-To-Market Leadership Collaborate with product and commercial teams to shape positioning, messaging, and go-to-market strategies Lead regional product launches and enable sales teams with marketing assets and tools Ensure consistent brand and messaging alignment across markets Analytics, Governance & Operations Build robust reporting frameworks and dashboards to track marketing effectiveness Establish marketing processes and governance standards suitable for a regional enterprise environment Use data and insights to guide strategic decisions and performance improvements Leadership & Cross-Functional Collaboration Align multiple stakeholders across product, sales, and country teams Lead agencies and cross-market collaborators to deliver high-quality execution Mentor team members and foster a high-performance marketing culture 8–10+ years of experience across B2B marketing, growth marketing, digital marketing, and product marketing Proven track record running successful enterprise B2B marketing campaigns in high-growth environments Experience working in both multinational corporations and startups, with the ability to bridge structured processes and agile execution Deep expertise in demand generation, SEO, performance marketing, CRM, and product marketing Strong data and analytical skills, with experience using metrics to drive strategic decisions Demonstrated leadership skills and the ability to set priorities across complex regional initiatives Excellent stakeholder management and communication skills Critical thinker with a strong growth mindset Self-starter with hands-on execution experience
Responsibilities
The manager will develop and execute a regional growth marketing roadmap, building structured annual and quarterly plans with KPIs tied to pipeline, revenue, and market expansion. They will also lead B2B demand generation programs, design integrated campaigns, and implement ABM strategies for enterprise partnerships.
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