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We’re hiring immediately!
We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas.

• Strategic Planning & Performance Analysis
• Develop & oversee full-year traditional marketing plans to ensure timely execution of key initiatives.
• Create a marketing playbook outlining approved traditional & guerrilla marketing tactics, including housing fairs, business partnerships, brand awareness campaigns, and campus activations per region.
• Work with each community to develop marketing plans tailored to their leasing cycle, target audience, and competitor landscape.
• Align traditional marketing strategies with sales messaging, rate adjustments, and concessions.
• Collaboration & Communication
• Meetings with sales teams to align on leasing goals, lead quality, and upcoming marketing efforts.
• Monthly check-ins with community teams to review progress, challenges, and planned initiatives.
• Weekly alignment with Scion’s internal marketing team to ensure traditional and digital marketing efforts complement each other.
• Traditional Marketing Operations & Compliance
• Develop and oversee contest rules (creation and submission) for marketing campaigns.
• Manage traditional marketing budget tracking to ensure efficient allocation of resources.
• Coordinate promo & events hub inputs for regional marketing campaigns.
• Oversee art request forms and creative project submission.
• Traditional Marketing Campaign Execution
• Provide communities with a marketing playbook for housing fairs, campus events, and grassroots campaigns.
• Develop relationship-building strategies with local businesses, student organizations, and campus influencers.
• Coordinate and support pop-up events, contests, and on-the-ground brand awareness activities.
• On-site support – As needed
• Conduct site visits to assess marketing execution, provide guidance, and gather insights.
• Responsible for driving traditional leads to the community.
• Accountability & Tracking
• Utilize Click Up to create, track campaign progress, event execution, and regional marketing plans.
• Submit promo and event details via Yield IQ dashboard and promo & events form, ensuring visibility for leadership.
• Work with SMR-O team to measure event attendance, lead generation impact, and cost-effectiveness of traditional marketing efforts.
• Use data insights to adjust marketing plans and optimize performance.
• Achieve KPIs set for lead obtainment.
• Reporting & Optimization
• Monthly Reports: Summarize marketing activities, performance insights, and ROI from grassroots efforts and provide findings to sales, operations, and site teams.
• Quarterly Reviews: Analyze leasing trends, recommend new strategies, and scale successful tactics across multiple communities.
• Assist in building out proven marketing strategies to implement organization wide