What the role looks like….
Promote, specify, and sell through the full range of Gerflor flooring products and Gradus accessories to ensure the timely delivery of projects by carefully managing the supply chain through local stocks in distribution and direct business.
- To generate specifications with Social Housing and New Build Housing providers.
- To liaise and work with the UK Housing Lead; coordinating national accounts within territory that operate nationally i.e. head offices in London.
- To develop and grow the PRS and build to rent market across London and wider.
- Target customers:
- Local Authority Housing o Housing Associations o PRS Builders
- House Builders (national – see above + regional) o Distributors o Larger Retailers
- Builder’s Merchants (Managed Services)
What we would like you to bring…
- To identify, secure and manage social and new build projects on the territory and deliver the budgeted sales required.
- Strategy planning on national accounts with UK Housing Lead to develop specifications and sales.
- To achieve the budgeted sales for residential products with the distributor network on your territory, by increasing the proportion of pass back housing specifications to distribution network.
- Form a close working relationship with your key customers at all levels.
- Work closely with your distribution base to manage the supply chain for ongoing projects via forecasting and ensuring stock is in place to meet required delivery targets.
- Implement the company pricing strategy in housing and distribution.
- Use Gerflor CRM system to record and manage your projects customers and sales activities.
- To support distributors sales teams, internal and external, and ensure program of product training and promotions are implemented.
- To support housing associations and local authority teams to deliver Gerflor and Gradus products
- To pass on any leads or opportunities to the regional specification manager that fall outside of your remit.
- To provide market intelligence concerning competition, distribution, product trends, standards, etc.…
- To attend customer trips to factories when needed.
- To inspect, when necessary, complaints on behalf of the company.
- To contribute ideas that will enable you to maximize sales within your channel and across the company.
Skills you would have…
- All applicants must have a residential, housing or PRS (Private Rented Sector) experience
- Collaborative in approach – a team player
- Ability to track projects from start to finish
- Persistent ability to work towards longer term objectives
- Strong verbal ability- able to communicate clearly and effectively at all levels
- Organised, self-motivated
- Numerate and analytical
- Ability to work autonomously and in team environment
- To represent the brands to their fullest potential
- IT literate – Excel, PowerPoint, Word, OneCRM
With over 100 years of combined experience in the contract interiors sector, together Gerflor and Gradus have built an unrivalled reputation for quality and service.
Gerflor is recognised as a specialist and a world leader in resilient flooring solutions. The group creates, manufactures and markets innovative, design-led and eco responsible solutions for flooring and complementary interior wall finishes. As a leading vinyl & linoleum flooring manufacturer they are already well-established in more than 100 countries worldwide.
Gradus Ltd (a Gerflor company) are market leading manufacturers of commercial flooring accessories, entrance matting, wall protection and specialist LED lighting systems. Our attention to detail, forward thinking and passion for improvement has led to our success and leading market share in the UK and operation in International markets.
Our companies provide a complete solution for Architects and Specifiers, Contractors and Building Owners, spanning multiple market sectors including Commercial Office, Education, Healthcare, Residential, Retail, Leisure & Hospitality. Why not check out some high-profile projects on our websites: www.gradus.com & www.gerflor.co.uk
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