Retail Operations Manager at VIVAIA

Shenzhen, Guangdong Province, China -

Full Time

Start Date

Immediate

Expiry Date

11 Aug, 26

Salary

0.0

Posted On

13 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Retail Operations Management, Sales Strategy, Visual Merchandising, O2O Integration, CRM, User Retention, SOP Development, Retail Data Analysis, ERP, BI Tools, Multi-store Management, Inventory Management

Industry

Retail Apparel and Fashion

Description

Location & Remote: Candidates based in Hong Kong are welcome to apply; we offer remote work flexibility for this position. Key Responsibilities： 1. Strategic Goal Implementation Annual Target Management: Responsible for setting and deconstructing annual sales targets for the direct-retail module; lead the development of sales strategies, profit assessments, and labor efficiency optimization plans. Model Design: Design differentiated store operating models based on brand positioning. 2. Fine-grained Store Operations Daily Management: Oversee daily operations of existing stores. Skilled in identifying consumer pain points within specific shopping scenarios and designing high-conversion visual merchandising and promotional mixes. O2O Integration: Effectively convert online traffic into offline store assets and customer loyalty. Seasonal Marketing: Develop marketing schemes for peak seasons (e.g., festival-limited sets, duty-free policy scripts) based on store-specific consumer behavior to improve conversion rates. 3. Traffic Growth & User Operations Drive store footfall growth and implement CRM/user retention strategies to enhance customer lifetime value. 4. New Store Expansion & Synergy Standardization: Assist in the preparation for new standard store openings and the output of standardized Operating SOPs to ensure consistency in brand image and service quality. Cross-store Synergy: Optimize cross-store coordination mechanisms (e.g., inventory transfers, membership benefit integration) to maximize the "cluster effect" of regional stores. Requirements： Education & Experience: Bachelor’s degree or above; 5+ years of experience in direct-retail operations, including at least 3 years in multi-store management. Industry Preference: Prior experience with renowned footwear or apparel brands (e.g., global fashion/lifestyle labels) is highly preferred. Proven Track Record: Demonstrated success in "1-to-N" standardized business replication; strong ability to drive performance and communicate brand values effectively. Data Proficiency: Expert in retail data analysis—specifically Labor Efficiency, Sales per Square Meter, ATV, and UPT. Tools: Proficiency in ERP, CRM, and BI tools is highly preferred.

Responsibilities

Responsible for implementing strategic sales goals, optimizing store operating models, and managing daily retail operations to drive conversion. Focuses on traffic growth, user retention, and the standardization of new store expansions to ensure brand consistency.