Hospitality Equipment & Supplies | Canberra

We're looking for a bit of a unicorn.

Someone who can sell. Someone who loves people. Someone who's happy getting out on the road, walking into a café or restaurant and starting a conversation. Someone who notices opportunities, follows things through and doesn't need to be told what to do next.

And, particularly while we're building our Canberra presence, someone who's quite happy wearing a few different hats.

If that sounds like you, keep reading.

About WGA

WGA Food Equipment has been supporting the hospitality industry since 1965, supplying commercial kitchen equipment, tableware, glassware, kitchenware, uniforms and everyday hospitality essentials.

We're now bringing WGA to Canberra.

We're not interested in becoming another faceless online equipment retailer competing purely on price.

We want to build something much more valuable: a trusted local hospitality supplier that knows its customers, understands their businesses and is there when they need us.

That's where you come in.

The Opportunity

We're looking for an energetic, capable and genuinely personable Sales & Business Development person to help establish and grow WGA Canberra.

This isn't a role where you'll sit behind a desk waiting for enquiries to arrive.

You'll be out meeting café owners, chefs, restaurants, pubs, clubs, caterers, schools, aged-care facilities and other hospitality operators across Canberra and the surrounding region.

You'll introduce WGA, learn about their businesses, find out what they need and become someone they know they can call when they need anything from a box of glasses to a new dishwasher or complete commercial kitchen equipment package.

You'll also help us understand the Canberra market — who's opening, who's expanding, what customers are asking for and where the opportunities are.

In many ways, you'll become the face of WGA in Canberra.

What You'll Be Doing

Your days will be varied, but could include:

• Getting out on the road and introducing WGA to hospitality businesses throughout Canberra
• Taking orders, picking up stock and making deliveries
• Building genuine, long-term customer relationships
• Generating new business through calls, emails, visits, networking and good old-fashioned conversations
• Following up enquiries and preparing quotes
• Working with customers to source the right equipment and supplies for their needs
• Following up quotes and opportunities rather than waiting for the phone to ring
• Developing relationships with chefs, venue owners, managers and procurement teams
• Identifying new venues, refurbishments, developments and other sales opportunities
• Looking after existing WGA customers in the region
• Working closely with our Albion Park team on pricing, purchasing, stock, dispatch and deliveries
• Helping us refine our Canberra product range based on what local customers actually want
• Representing WGA at local hospitality events, supplier demonstrations and industry opportunities
• Pitching in wherever needed as we establish and grow the Canberra operation