Sales and Marketing Director at Ruby Energy
Fleetwood, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

25 May, 25

Salary

0.0

Posted On

26 Feb, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Interpersonal Skills, Accountability, Seo, Content Management Systems, Metrics, User Experience

Industry

Marketing/Advertising/Sales

Description

Here at Ruby Energy, we continue to grow our team and we have another newly created position available for a Sales & Marketing Director,
This role is responsible for driving the commercial success of the energy company by developing and executing strategic sales and marketing initiatives. This role combines leadership, strategic planning, and operational expertise to grow revenue, build strong customer relationships, and enhance the company’s brand in a competitive and evolving energy market. The role requires a deep understanding of the energy sector, customer trends, and innovative marketing strategies to ensure sustainable growth and market leadership.
This role offers a significant opportunity to shape the commercial strategy of an innovative energy company, driving growth and delivering value in an evolving energy landscape

REQUIREMENTS TO BE CONSIDERED:

  • Experience in a similar industry or sector would be advantageous.
  • Advanced knowledge of communication analytics and metrics.
  • Capable of managing multiple projects simultaneously.
  • Possess a deep understanding of the digital industry.
  • Hold extensive knowledge of website platforms, user experience, content management systems, SEO, and PPC/AdWords strategies.
  • Able to build and maintain strong client and team relationships.
  • Confident in communicating and presenting at all levels with excellent interpersonal skills.
  • Able to think laterally and remain open-minded.
  • Take pride in your work and maintain accountability.

QUALIFICATIONS AND EDUCATION REQUIREMENTS:

  • Bachelor’s degree in Business Administration, Marketing, Sales, or a related field.
  • Minimum of 10 years of experience in both sales and marketing, with at least 5 years in a leadership role, preferably within the energy or utilities sector.
  • Proven track record of meeting or exceeding sales targets in a competitive market.
  • Proven experience in both the domestic and commercial energy sectors.
Responsibilities

MAIN RESPONSIBILITIES (BUT NOT LIMITED TO):

Strategic Leadership:

  • Develop and implement the company’s sales and marketing strategies to achieve business objectives and revenue targets.
  • Lead market analysis to identify new opportunities, customer segments, and competitive positioning within the energy sector.
  • Collaborate with senior leadership to align sales and marketing initiatives with the company’s mission, vision, and goals.

Sales Leadership:

  • Oversee the sales team, setting clear objectives and performance metrics to drive growth in both B2B and B2C markets.
  • Develop pricing, contract, and sales strategies tailored to energy products and services, including renewables, electricity, and natural gas.
  • Drive the adoption of customer-centric sales processes to enhance client satisfaction and loyalty.
  • Identify and nurture strategic partnerships to expand the company’s market reach and offerings.

Marketing Leadership:

  • Develop and execute integrated marketing campaigns, including digital, print, and event-based initiatives, to promote products, services, and the company brand.
  • Manage brand positioning to enhance the company’s reputation as an industry leader, focusing on sustainability and innovation.
  • Oversee the creation of marketing materials, content, and strategies that educate and engage target audiences.
  • Optimise digital marketing efforts, including SEO, PPC, email marketing, and social media strategies, to drive lead generation and conversions.

Customer Insights and Innovation:

  • Utilise customer data and market research to identify trends, inform product development, and refine marketing approaches.
  • Implement CRM systems and analytics tools to track customer behaviour, improve targeting, and foster long-term relationships.
  • Stay updated on energy sector innovations, such as renewable technologies, energy efficiency solutions, and regulatory changes, to identify opportunities for differentiation.

Team Management:

  • Lead and inspire a high-performing sales and marketing team, fostering a culture of collaboration, innovation, and accountability.
  • Oversee recruitment, training, and professional development to build a skilled and motivated workforce.
  • Set clear KPIs for team members and provide regular feedback and coaching to achieve excellence.

Financial Management:

  • Develop and manage the sales and marketing budget, ensuring cost-effective strategies that deliver measurable ROI.
  • Track performance metrics and prepare detailed reports for senior leadership, highlighting successes, challenges, and recommendations.

WHAT YOU NEED TO DO NOW…

If you would love to join us as our new Marketing Manager, we encourage you to apply now!
Be part of our bright future and talk to Ruby today!
Job Type: Full-time

Benefits:

  • Additional leave
  • Canteen
  • Company events
  • Employee discount
  • Free parking
  • On-site parking

Schedule:

  • Monday to Friday
  • No weekends

Work Location: In perso

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