Sales Counselor - ETown at VICARS LANDING 1

Ponte Vedra Beach, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

14 Apr, 26

Salary

0.0

Posted On

14 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Sales, Relationship Management, Consultative Selling, Customer Experience, CRM Management, Communication, Interpersonal Skills, Follow-Up, Team Collaboration, Event Participation, Prospect Engagement, Needs Assessment, Financial Considerations, Hospitality, Service Orientation, Trust Building

Industry

Wellness and Fitness Services

Description

Job Details Job Location: Ponte Vedra Beach, FL 32082 Position Type: Full Time Job Category: Sales JOB SUMMARY The Sales Counselor plays a vital front-line role in driving occupancy and presales through direct engagement with prospective members and their families. Reporting to the Sales and Marketing Director, this position is responsible for managing the sales process from initial inquiry through deposit and move-in, delivering a high-touch, consultative sales experience that reflects the values, brand promise, and long-term vision of Vicars Landing at eTown. As a trusted advisor and relationship builder, the Sales Counselor guides prospects through a multi-step decision-making process, articulating the value of the community, addressing financial and lifestyle considerations, and maintaining engagement throughout extended sales cycles—particularly during the pre-opening and construction phases. ESSENTIAL DUTIES & RESPONSIBILITIES Direct Sales & Relationship Management Serve as the primary point of contact for prospective members, conducting discovery conversations, needs assessments, tours, and follow-up communications to move prospects through the sales funnel. Presales & Deposit Conversion Actively support presales goals by securing deposits aligned with financing milestones, maintaining consistent engagement with future members from reservation through community opening. Consultative Selling Educate prospects and influencers on Vicars Landing’s lifestyle, residence options, services, and value proposition, positioning the community as the preferred long-term choice. CRM & Pipeline Management Accurately manage prospect information, activity tracking, and reporting within the CRM system to ensure timely follow-up, forecasting accuracy, and data integrity. Collaboration with Marketing & Leadership Partner closely with the Sales and Marketing Director and marketing team to align prospect feedback with outreach efforts, events, and messaging strategies. Events & Community Outreach Participate in sales events, informational sessions, and community outreach initiatives to generate leads, nurture relationships, and strengthen brand presence. Customer Experience Excellence Deliver a welcoming, professional, and empathetic experience that builds trust and confidence throughout the sales journey, reflecting Vicars Landing’s commitment to hospitality and service. Ongoing Prospect Engagement Maintain long-term relationships with deposited members during extended construction timelines, reinforcing value, managing expectations, and sustaining excitement leading up to move-in. Qualifications Education & Experience: Bachelor’s degree (or equivalent experience) in marketing, business, or a related field. Proven success in direct sales, preferably within senior living, real estate, hospitality, or other high-involvement, relationship-driven industries. Skills, Abilities & Competencies: Strong consultative selling skills with the ability to guide prospects through complex emotional and financial decisions. Exceptional interpersonal, communication, and follow-up skills, with a genuine passion for serving older adults and their families. Comfortable working toward individual and team sales goals in a structured, performance-driven environment. Technologically proficient with CRM systems and sales tracking tools.

Responsibilities

The Sales Counselor is responsible for managing the sales process from initial inquiry through deposit and move-in, ensuring a high-touch, consultative sales experience. They serve as the primary point of contact for prospective members, guiding them through the decision-making process and maintaining engagement throughout extended sales cycles.