Sales Manager - East Africa (Luxury Safaris Division) at African Safari Group
, , South Africa -
Full Time


Start Date

Immediate

Expiry Date

19 Jan, 26

Salary

0.0

Posted On

21 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Luxury Travel Sales, Team Leadership, Data-Driven Decision Making, CRM Proficiency, Cross-Cultural Leadership, Strategic Agility, Networking, Coaching, Sustainable Tourism, Partnership Development, Performance Management, Digital Tools, Communication Skills, Mentorship, Market Expansion, Community Impact

Industry

Travel Arrangements

Description
About African Safari Group African Safari Group (ASG) is a next-generation luxury travel company shaping the future of African tourism. We combine cutting-edge technology, AI, and human expertise to craft seamless, world-class safari experiences for discerning international travellers. With established strength across Southern and East Africa, we’re redefining what it means to deliver tech-driven, ethically grounded, and unforgettable safari journeys — with a focus on sustainability, community impact, and responsible tourism. The Opportunity We’re seeking a visionary Regional Sales Manager – East Africa to lead our flagship division across Kenya, Tanzania, Rwanda, Uganda, and Zanzibar. This is a strategic leadership role with full ownership of regional growth, team performance, and product alignment. You’ll lead and inspire a team of up to 25 luxury travel consultants while partnering with our Recruitment, Product, Marketing, and Technology departments to build a powerful ecosystem of sales excellence. If you’re a dynamic leader who thrives at the intersection of people, product, and performance — this is your stage. Key Responsibilities Strategic & Regional Leadership Define and execute the vision and growth strategy for ASG’s East Africa Division. Ensure commercial performance, client excellence, and regional brand strength. Drive improvement through data-led decision-making and cross-department collaboration. Team Leadership & Development Lead, coach, and develop a high-performing remote team of luxury consultants. Partner with Recruitment to attract top-tier sales talent. Implement mentorship, coaching, and performance structures that drive excellence. Product & Partnership Growth Expand and curate the East Africa portfolio with Product and Tech teams. Strengthen partnerships with lodges, DMCs, and conservation partners. Champion sustainable tourism and community-focused initiatives. Cross-Department Integration Collaborate with Marketing on regional campaigns and global visibility. Partner with Tech to optimise CRM, AI tools, and digital performance. Promote synergy between East and Southern Africa divisions. Performance & Innovation Oversee CRM adoption, analytics, and conversion reporting. Represent ASG at top trade shows (e.g. KILIFAIR, Karibu Fair, WTM Africa). Use insights and innovation to lead the region’s competitive growth. Requirements 5+ years of experience in luxury safari or travel sales, with strong East Africa expertise. Proven leadership of remote or hybrid sales teams. Strong network across East African lodges, DMCs, and tourism partners. Proficiency in CRM systems and digital tools (Wetu, NightsBridge, ResRequest). Data-driven mindset and strategic agility. Excellent communication, interpersonal, and cross-cultural leadership skills. Advantageous: Swahili or French language proficiency. What We Offer Competitive base salary + performance-based incentives. Full remote flexibility and cross-continental collaboration. Strategic leadership of one of ASG’s flagship regional divisions. Opportunity to shape the East Africa growth vision within a tech-forward luxury travel brand. A values-driven culture rooted in innovation, collaboration, and sustainability.
Responsibilities
The Sales Manager will define and execute the vision and growth strategy for ASG’s East Africa Division while ensuring commercial performance and client excellence. They will lead a team of luxury travel consultants and collaborate with various departments to drive sales excellence.
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