Sales & Marketing Manager

at  Poseidon Ocean Systems

Location: Atlantic Canada preferred, consider all Canadian locations
Poseidon Ocean Systems Ltd. specializes in advanced aquaculture technologies, providing innovative solutions to enhance the efficiency and sustainability of the industry. Join our dynamic team and be part of a company that values innovation, collaboration, and dedication.

POSITION SUMMARY:

Poseidon Ocean Systems is seeking a dynamic and experienced Sales and Marketing Manager to lead our commercial strategy and drive business growth in the aquaculture sector. This role is pivotal in achieving our mission of delivering innovative and sustainable solutions to the industry. The ideal candidate will combine strategic vision, exceptional leadership, and a proven track record in sales, marketing, and business development.

REQUIREMENTS:

• Post secondary education in Business, Science, Engineering, Marketing, or a related field
• A minimum of five years of experience in a leadership role within sales, marketing, or business development, preferably in the aquaculture or technology sector
• Extensive experience in sales, business development, and marketing, with a strong understanding of B2B sales cycles and complex solutions selling.
• Demonstrated ability to drive revenue growth, meet sales targets, and expand market share.
• Strategic mindset with exceptional analytical and problem-solving skills, able to identify market opportunities and develop effective go-to-market strategies.
• Excellent leadership and team management abilities, with a track record of building high-performing teams and fostering a culture of collaboration and accountability.
• Strong interpersonal and communication skills, capable of building and maintaining relationships with key stakeholders, including customers, partners, and industry influencers.
• Knowledge of the aquaculture industry, including an understanding of the challenges and opportunities in the sector, is highly desirable.
• Experience with AI or technology-driven solutions is a plus.
• Ability to travel as needed to customer sites, industry events, and company locations.

RESPONSIBILITIES:

• Develop and implement Poseidon’s sales and marketing strategy, aligned with the company’s overall business goals and objectives.
• Lead all aspects of the sales cycle, including prospecting, relationship building, solution presentations, negotiations, and contract closures.
• Oversee the client-facing customer success team, ensuring high levels of customer satisfaction, retention, and successful outcomes
• Identify and pursue new business opportunities, establishing strategic partnerships, and cultivating strong relationships with key industry stakeholders.
• Conduct market research and analysis to identify customer needs, market trends, and competitive landscape, providing insights to guide product development and positioning.
• Oversee the marketing function, including branding, communications, digital marketing, and lead generation activities to enhance brand awareness and drive customer engagement.
• Collaborate with the product development team to ensure commercial viability and market fit of new products and features, based on customer feedback and market demand.
• Develop and manage the commercial budget, closely monitoring financial performance and resource allocation to optimize profitability.
• Stay abreast of industry trends, emerging technologies, and regulatory changes that may impact Poseidon’s commercial operations, ensuring compliance and adapting strategies accordingly.
• Represent Poseidon at industry events, conferences, and trade shows, acting as a brand ambassador and showcasing the company’s value proposition.

TO BE SUCCESSFUL IN THE ROLE:

You thrive in a fast-paced environment and enjoy influencing and persuading others. You like to influence and takes a broad perspective of incidents, plans and activities. You would describe yourself as someone who takes care to follow procedures, always respects rules and regulations and sees jobs through to the end. You can quickly comprehend complex issues and problems, identify the core of a problem and evaluate information thoroughly. You thrive in an environment where you can work on concepts, models and strategies and seeking intellectual challenges. Others would say you are ambitious and set demanding targets.
Job Type: Full-time
Pay: $90,000.00-$140,000.00 per year

Benefits:

• Company events
• Dental care
• Extended health care
• On-site parking
• Paid time off
• RRSP match

Schedule:

• Monday to Friday

Work Location: Remot