SEA Manager (m/f/d)

at  Zeitgeist GmbH

We at the Zeitgeist Group are an unbeatable team. We are driven by our enthusiasm and passion for our products and brands, because we build more than just watches and lifestyle products. We build an attitude to life. As a group consisting of Zeitgeist GmbH, Lilienthal Lifestyle GmbH, Temporex Lifestyle GmbH of Zeitgeist Inc. and Zeitgeist Asia, we operate globally with more than 90 team members in Essen, Berlin, Philadelphia/USA and Hong Kong.
With our unique products of the brands Lilienthal Berlin, DETOMASOand Yves Camani we inspire customers all over Europe, Great Britain, USA and Asia. As a young group of companies, we are constantly developing ourselves, our team and our products - our guiding principle is: “Creating better times”. This also motivates us - especially with a view to the future - to take measures to offer not only an excellent design, but also a truly sustainable product that has been manufactured with great respect for people and the environment.
If you enjoy taking responsibility and working with high-quality products, become part of our team and help set new standards. Join us on this exciting journey and support us as:

ROLE OVERVIEW:

We are seeking a talented SEA Manager, focusing on Google Ads, to join our energetic online marketing team in Berlin. In this important role, you will be responsible for driving customer acquisition and engagement through expert management of search engine marketing campaigns. If you are passionate about analytics and have a talent for optimizing Google Ads, we provide an environment where you can innovate and help shape the future of our global advertising efforts for three direct-to-consumer brands.

YOUR TASKS:

• Design and execute SEA campaigns with a focus on Google Ads to maximize order value and achieve targeted Return on Ad Spend
• Regularly monitor and optimize campaigns for key performance metrics and proactively define actions to improve performance
• Manage audience segments effectively to enhance targeting and personalization using first-party data
• Implement rigorous A/B testing strategies to refine ads based on performance data
• Structure and manage Google and Microsoft Ads and accounts and campaign setups to align with business objectives and marketing strategies
• Implement and maintain an organized campaign structure that facilitates efficient management and scalability
• Ensure all accounts comply with data protection policies and manage risks effectively
• Combine analytical skills and creativity to develop and test new creatives and collaborate with creative teams for effective concepts