OVERVIEW

We are seeking a detail-oriented and results-driven SEO Specialist to join our digital marketing team. The ideal candidate will possess a strong understanding of search engine optimization strategies and techniques, with a focus on enhancing website visibility and driving organic traffic. This role requires a blend of technical skills, analytical thinking, and creativity to optimize our online presence across various platforms.

REQUIREMENTS

• Proven experience in SEO with a strong understanding of search engines and web analytics.
• Proficiency in using SEO tools and content management systems (CMS).
• Familiarity with web technologies including JavaScript, CSS, HTML, and their impact on SEO performance.
• Experience in conversion optimization techniques to enhance user experience and drive traffic.
• Strong skills in keyword research and link building strategies.
• Ability to analyze data effectively and translate findings into actionable recommendations.
• Excellent communication skills with the ability to collaborate effectively across teams.
• Knowledge of other digital marketing anvenues including SEM is a plus.
  Job Types: Full-time, Part-time, Contract
  Pay: $55,000.00 - $78,000.00 per year
  Expected hours: 20 – 40 per week

Benefits:

• 401(k) matching
• Flexible schedule
• Paid time off
• Retirement plan

People with a criminal record are encouraged to apply
Work Location: Remot

• Conduct comprehensive keyword research to identify opportunities for content optimization and growth.
• Implement on-page SEO strategies, including metadata optimization, HTML improvements, and content enhancements to improve search engine rankings.
• Utilize Google Analytics and PostHog to analyze website performance and user behavior, providing actionable insights for continuous improvement.
• Manage link building initiatives to enhance domain authority and improve search visibility.
• Collaborate with content creators to develop SEO-friendly content that aligns with digital marketing goals.
• Monitor and report on SEO performance metrics using tools such as Google Search Console, MOZ, and other SEO tools.
• Medical SEO experience is preferred.
• Stay updated with the latest trends in SEO, SEM, and digital marketing to ensure best practices are implemented across all projects.
• Assist in social media management efforts to support overall digital marketing strategies.