Section Head, Buyer & Business Matching at Hong Kong Trade Development Council

Hong Kong Island, Hong Kong, China -

Full Time

Start Date

Immediate

Expiry Date

31 Jul, 26

Salary

0.0

Posted On

02 May, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Buyer recruitment, Business development, Event marketing, Leadership, Strategic partnerships, Project management, Stakeholder engagement, Budget management, Performance management, Market analysis, Communication, Presentation skills, Telemarketing management, Relationship management, Business matching

Industry

International Trade and Development

Description

Established in 1966, the Hong Kong Trade Development Council (HKTDC) is a statutory body that promotes, assists and develops Hong Kong’s trade, with the support of our 51 offices worldwide. We help businesses large and small connect with growth and collaboration opportunities globally, while highlighting Hong Kong’s unique strengths and advantages and reinforcing its dual role as SUPER-CONNECTOR and super value-adder, linking China and the world. We do so via our international trade fairs, industry conferences and industry missions, offering innovative offline-online event experiences. From embarking on missions to staging Hong Kong pavilions at leading mainland and overseas fairs as well as roadshows, our outreach also fosters opportunities and strengthens ties with the Chinese Mainland and our many international trading partners. In a world marked by constant change, our programmes provide comprehensive tailor-made support to help businesses, in particular SMEs and start-ups, be future-ready and thrive. Complementing this, our research reports and digital news channels offer the latest market information to enable businesses to make informed business decisions and accelerate their expansion plans. As we celebrate our 60th anniversary in 2026 and begin a new three-year business cycle, our mission remains as strong as ever to help Hong Kong thrive in trade and businesses succeed in the ever-changing landscape. We are seeking a dynamic, high-caliber, and experienced professional to join our Exhibitions and Digital Business Department. Responsibilities: * Spearhead targeted buyer recruitment and acquisition strategies for trade exhibitions, focusing on both existing and emerging markets; * Establish and maintain strong relationships with key accounts and new multipliers to drive exhibition attendance; * Lead business matching campaigns to maximize meaningful connections between buyers and exhibitors; * Promote the E+ platform by converting online enquirers and Click2Match users into physical event participants. Collect and showcase success stories to enhance platform credibility and attract new users; * Actively collaborate with overseas offices and the marketing team to amplify promotional efforts and to identify new buyer segments for specific fairs; * Forge strategic partnerships to secure value-added services and cost-effective travel solutions for buyers; * Communicate updated fair arrangements promptly to sponsored buyers, hotels, overseas offices, and multipliers to address concerns and ensure smooth coordination; * Introduce new and engaging formats for business matching events * Lead the Telemarketing Team to support buyer recruitment and engagement efforts; * Provide guidance, coaching, and performance management to ensure team effectiveness and goal achievement; * Exercise prudent control over the buyer recruitment and business matching development budget. Monitor resource utilization against set targets and manage subsequent rounds of budget adjustments; * Lead the setting and compilation of buyer recruitment and business matching KPIs, including overseas performance metrics; Requirements: * Bachelor’s degree in Business, Marketing, Communications, or related field; * Minimum 8 years of relevant experience in buyer recruitment, business development, or event marketing, with at least 3 years in a leadership role; * Strong understanding of Hong Kong’s trade, business, and industry landscape, with the ability to identify market opportunities for Hong Kong companies; * Proven people leadership experience, with the ability to lead teams, manage performance, and deliver results; * Excellent command of English and Chinese (including Putonghua); and presentation skills * Strong commercial, sales, marketing, and stakeholder engagement skills, with the ability to build lasting relationships locally and internationally; * Highly organised, detail‑minded, and results‑driven, with solid project management capability; * Innovative, adaptable, and able to perform effectively under tight timelines and resource constraints; * Willing to work irregular hours, including weekends, and to travel when required; * Culturally aware and able to work effectively with stakeholders from diverse backgrounds. Remuneration and Benefits The successful candidate will be offered a two-year contract with prospects for renewal upon expiry. Salary will be commensurate with qualifications and experience, plus an appropriate contract-end gratuity. Medical benefits and annual leave will be offered. Application Procedure: If you want to join our team, please complete the application form on our website at http://www.hktdc.com/careers.html. Those who do not hear from us within EIGHT WEEKS after the closing date may assume their applications were unsuccessful. All information provided by applicants will be treated in strict confidence and used only for recruitment purposes. Applicants may be considered for other suitable positions within the Council. Their personal data will be destroyed six months after the selection is finalised.

Responsibilities

The Section Head will spearhead buyer recruitment and business matching strategies to drive attendance at international trade exhibitions. They will also lead the telemarketing team, manage budgets, and foster strategic partnerships to enhance the platform's credibility and user engagement.