Posted Date
2/11/2025
Description
Senior Associate, Product Manager - Marketing Adtech
Capital One’s Retail Bank is known for its industry-leading products and for being a unique National fintech brand with superior digital capabilities and distinctive cafes and branches. The Bank Marketing Technology team empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management.

BASIC QUALIFICATIONS:

• At least 2 years of experience working on the core product platforms that power digital experiences
• At least 2 years of experience working with cross-functional teams to deliver consumer experiences.
• At Least 2 year of experience in marketing, product design, business analysis, data analysis, or data science
• Bachelor’s Degree or military experience

BASIC QUALIFICATIONS:

• At least 2 years of experience working on the core product platforms that power digital experiences
• At least 2 years of experience working with cross-functional teams to deliver consumer experiences.
• At Least 2 year of experience in marketing, product design, business analysis, data analysis, or data science
• Bachelor’s Degree or military experience

ABOUT THE ROLE:

If you have a passion for marketing technology, creating cross channel marketing capabilities, and building amazing solutions used to deliver millions of messages to our customers daily, we want you! This role is responsible for vision-setting, building, monitoring and enhancing our advertising technology (adtech) stack in order to fuel our digital marketing growth and efficiency goals across products. You will be supporting Capital One’s Bank Marketing team in delivering amazing marketing experiences.

SPECIFIC RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO:

• Build first and third party adtech product solutions that make our digital marketing more efficient, scalable and modern
• Craft a product strategy, implementation/monitoring and business/tech governance process to ensure safety for consumers and COF alike
• Create and track user stories in JIRA, including define acceptance criteria
• Experience in data management solutions architecture, development, and deployment
• Build privacy-first data solutions that can scale to support multiple cross-functional teams
• Continuously incorporate data, research and market analysis to inform product strategies and roadmaps

ABOUT THE ROLE:

If you have a passion for marketing technology, creating cross channel marketing capabilities, and building amazing solutions used to deliver millions of messages to our customers daily, we want you! This role is responsible for vision-setting, building, monitoring and enhancing our advertising technology (adtech) stack in order to fuel our digital marketing growth and efficiency goals across products. You will be supporting Capital One’s Bank Marketing team in delivering amazing marketing experiences.

SPECIFIC RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO:

• Build first and third party adtech product solutions that make our digital marketing more efficient, scalable and modern
• Craft a product strategy, implementation/monitoring and business/tech governance process to ensure safety for consumers and COF alike
• Create and track user stories in JIRA, including define acceptance criteria
• Experience in data management solutions architecture, development, and deployment
• Build privacy-first data solutions that can scale to support multiple cross-functional teams
• Continuously incorporate data, research and market analysis to inform product strategies and roadmaps