Senior Audience Editor at Reach plc
London, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

01 Jul, 26

Salary

0.0

Posted On

02 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Social media strategy, Newsletter management, Digital journalism, SEO, Data analysis, Team management, Content strategy, Audience engagement, Strategic leadership, Mentorship, Digital audience behavior, Search optimization, Editorial planning, Growth strategy

Industry

technology;Information and Media

Description
Company Description We are looking for a Senior Audience Editor to join the team at the Express. This is a fantastic opportunity for an experienced social and newsletter specialist to step into a pivotal role within one of the UK’s most iconic news brands. As a senior member of the audience team, you will be an influential voice in the newsroom, driving social strategy and ensuring our content reaches the widest possible audience. You will work closely with the Audience Editor and help guide the work of our engagement producers. We’re looking for someone with deep knowledge of social publishing, ideally gained within a similar fast-paced publishing environment, who knows how to turn data into actionable growth. About us Hello, we’re Reach. Every day, our trusted news, stories and content connect with millions of people where they live - whether that’s on their social feed or at their neighbourhood newsstand; through their local community or their take on the hot topic of the day. We're home to more than 120 trusted brands - from household names like the Mirror, Express, Daily Star and Daily Record, to local titles like MyLondon, BelfastLive, and the Manchester Evening News, and brands making a splash in the US like the Irish Star. It's our ability to understand people and the things that matter to them that makes us the UK and Ireland's largest commercial news publisher. We reach 70% of the UK's online population and speak to over 100 million social followers around the world. And we’re just getting started… Your story, with Reach As a modern media organisation, we're much more than just news. And it takes a wide range of people and skills to serve diverse audiences, customers and communities like we do. We know everyone has their own story to tell, so we’ve built an environment where every background is respected and every day is a day to explore. We’ll help you build a career that works with your life, while giving you the space to create and grow. About this role What will the role involve? Strategic Leadership: You will lead the social and newsletter strategy for the Express, identifying new opportunities for growth and engagement. Newsroom Influence: You will act as a key advisor to the wider newsroom, helping journalists and editors optimize their content for social platforms and search. Team Management: You will support the Audience Editor in managing engagement producers, fostering a high-performance culture and providing mentorship. Social Publishing: You will oversee the execution of high-quality social publishing, ensuring our tone and timing are perfect for our diverse audience. Newsletter Growth: You will lead on newsletter development, using data to refine our offerings and increase our loyal reader base. Data-Driven Decisions: You will use audience data and trends to guide content commissioning and platform-specific storytelling. Who are we looking for? You are an experienced digital journalist or audience specialist with a deep understanding of social media ecosystems. You have a strong track record in social publishing and newsletter management, ideally within a major news organisation. You possess management experience and the ability to guide and encourage a creative team to get the best out of them. You are social media savvy with an expert-level understanding of SEO, search, social, and digital audience behaviour. You have a sharp news sense and the ability to act as an influential member of a fast-paced newsroom. You are a strategic thinker who can translate complex audience data into clear, actionable growth strategies. How we'll look after you We take good care of our people - and that means more than just a pay packet. Whatever your role, you'll get a range of benefits, including: 25 days' holiday (plus bank holidays), as well as an extra day after you've been with us for three, five and 10 years. Holiday Purchase Scheme: We have a scheme to help you buy extra holiday if you want to. Volunteering Day: An extra day's paid leave each year to volunteer for a cause close to your community or your heart. Big moment day: An extra day’s paid leave for a moment that matters to you - like getting married, moving house or welcoming a new addition to the family (human or furry!) Retirement Savings: We'll match your company pension contributions up to 6% and you can contribute through salary sacrifice. Supportive Policies: We’re proud to have a range of policies to support people in and outside work, including enhanced family leave and flexibility. Healthcare cash plan: Giving you money back for a range of medical expenses and fast access to doctor's appointments. Car lease scheme: You can buy a brand new electric or hybrid car through our leasing partner and pay through salary sacrifice. Wellbeing support: Including a 24/7 assistance programme for you and your family. Discounts: Access to lots of discounts, including 15% off with Reach's online marketplace, Yimbly. Interest-free loans: Including for season tickets and technology. Additional Information If you’re excited about this role but don’t tick every single box, please don’t let that stop you from applying. We know that everyone has their own story to tell, and we value potential, passion and the perspectives that different backgrounds bring to our work. Diverse perspectives strengthen our teams and help us better serve our audiences, which is why we’re dedicated to fostering an inclusive workplace where everyone feels welcome and supported. As an equal opportunities employer, we encourage applications from people of all backgrounds and experiences. We are committed to a recruitment process that is fair and welcoming to all, without discrimination on the basis of age, disability, gender identity, ethnicity, religion or belief, sexual orientation, or any other protected characteristic. Contract Type: Permanent Location: Home & Hub - London Division: Editorial Salary Currency: GBP Sterling Department: Nationals & Magazines
Responsibilities
You will lead the social and newsletter strategy for the Express while providing strategic guidance to the newsroom and engagement producers. The role involves using audience data to drive content growth and optimizing digital storytelling across multiple platforms.
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