JOIN APALEO AND BUILD THE FUTURE OF DIGITAL MARKETING!

At Apaleo, we’re on a mission to revolutionize hospitality tech with the most open, flexible, and future-proof platform for the industry. Now, we’re looking for a Senior Digital Marketing Manager (f/m/d) to lay the foundation for scalable, data-driven marketing that will fuel our next stage of growth.
In this pivotal role, you’ll establish performance marketing, analytics, and website optimization frameworks building from the ground up to create lasting impact. If you thrive in fast-paced startup environments, love combining strategy with hands-on execution, and want to shape how marketing drives growth at Apaleo, we’d love to hear from you!

WHAT YOU’LL BE RESPONSIBLE FOR

• Google Analytics & HubSpot setup: collaborate with the VP of Marketing to design and implement a comprehensive tracking setup for Google Analytics and HubSpot to measure marketing effectiveness and optimize campaigns
• Performance marketing: manage and optimize paid media campaigns across Google Ads and LinkedIn, driving lead generation and increasing brand visibility
• End-to-end campaign management: plan, execute, and optimize cross-channel marketing campaigns, integrating paid, organic, and email marketing strategies to drive measurable results
• Website management & optimization: oversee and optimize the website, ensuring a seamless user experience and conversion optimization across all touchpoints
• Data-driven decisions: leverage data and insights to continuously refine marketing and GTM strategies - across DACH, France, and the UK

WHAT MAKES THIS ROLE UNIQUE

• Opportunity to build Apaleo’s digital marketing foundation from scratch, rather than stepping into pre-defined processes.
• A chance to combine strategy with execution, shaping marketing operations while also running hands-on campaigns.
• Direct influence on growth across international markets (DACH, France, UK).
• High visibility and impact your work will directly shape the company’s growth trajectory.
• A startup environment where your ideas are heard, and you can move fast, experiment, and scale what works.