Senior Brand Leader -Mumbai at AstraZeneca

Mumbai, maharashtra, India -

Full Time

Start Date

Immediate

Expiry Date

24 Apr, 26

Salary

0.0

Posted On

24 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Strategic Marketing, Customer Insights, Market Analysis, Sales Forecasting, Brand Development, Stakeholder Engagement, Compliance, Collaboration, Performance Tracking, Launch Planning, Content Development, Budget Management, Networking, Reporting, Team Leadership, Communication

Industry

Pharmaceutical Manufacturing

Description

About AstraZeneca AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies. Job Description / Capsule The position holder is responsible for providing leadership & support with specific focus on Strategic Marketing, communications, content development, planning and execution for an indications / brand. The position is accountable for supporting successful delivery of brand strategic and performance objectives by ensuring deep customer insights and effective customer engagement strategies. The incumbent should be familiar with and aligned to the regional/ global strategies. Building Brands / Therapy Critical actions Support achievement of Market Share objective, bottom-line targets, top line & profitability Analyse market conditions and forecast sales and market share. Continually provide customer feedback and macro view of the market through designated meets to achieve company’s Long, Medium- and Short-term marketing plans. Measures (QQA) Percentage increase in market share for portfolio Achievement of sales targets Review of strategies with functional head Cost vs budget analysis Completion of product strategic and tactical Plans, and Monitors the implementation Critical actions Develops and delivers key brand / indication level promotional assets relevant to market needs. Ensures market model are in line with global templates / standard Brand Plan template Monitors sales and product supply ensures forecasts are adjusted as necessary. Tracks implementation plan with sales management to ensure achievement of targets. Measures (QQA) Regular reviews of global templates and marketing guidelines Review of strategies with functional head Achievement of budget spending according to plan Regular forecast adjustment such that forecasting desired accuracy Relationship building with key external stakeholders, and builds AZ networking Critical actions Works to identify the key stakeholders and KOLs in the therapeutic area Establishes regular contact with key stakeholders, especially KOLs. Measures (QQA) Systems in place for targeting key stakeholders and KOLs Achievement of agreed number of contact and receives product/brand manager contact reports Take feedback from key stakeholders and KOLs Maintain and improve systems and processes Critical actions Tracks monthly performance vs budget, and analyse reasons for gaps. Completes and submits monthly summary of performance, including activities and A&P against the plan. Streamlines reporting system and re-evaluate the necessity of reports as required. Ensures completion of expense reports by team. Measures (QQA) All reports submitted are accurate, data interpreted (actual vs budget) New improvements/initiatives in place Launch planning & execution support Critical actions Support the development of relevant launch plan aligned to their respective tumor / brand Work effectively with the cross-functional team to support development of world class launch plans Adherence to AZ and industry code of conducts, ethics and code of marketing practice Critical actions Ensures compliance from all staff to guidelines, codes, policies and procedures. Ensures compliance with AZ code of conduct. Ensures that company confidentiality is maintained (i.e. intellectual property, product, strategic and salary information). Discloses potential breach of codes or conducts. Measures (QQA) No non-compliance issues raised with local and global policies and procedures Less than 2 complaints from competitors against marketing practice No breach of confidentiality All disclosures are investigated and resolved Strong Alignment to sales functions. Critical actions Strong Alignment to sales functions. Collaboration with Sales team for effective and result oriented execution Why AstraZeneca? At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients, and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth, and development. We’re on an exciting journey to pioneer the future of healthcare. You can find alternative messaging to use in the ‘Global Talent Attraction Story messaging’ section of the Global Playbook on the Employer Brand Portal - try to use other examples in order to make it different for candidates! So, what’s next? Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you. Are you ready to bring new ideas and fresh thinking to the table? Brilliant! We have one seat available, and we hope it’s yours. Where can I find out more? Our Social Media, Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/ Follow AstraZeneca on Facebook https://www.facebook.com/astrazenecacareers/ Follow AstraZeneca on Instagram https://www.instagram.com/astrazeneca_careers/?hl=en If you have site, country or departmental social media then feel free to switch any of the above links. Date Posted 24-Jan-2026 Closing Date 06-Feb-2026 AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements. AstraZeneca is a global, science-led, patient-focused biopharmaceutical company. We focus on discovering, developing and commercialising prescription medicines for some of the world’s most serious diseases. But we are more than one of the world’s leading pharmaceutical companies. At AstraZeneca, we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science, challenge convention and unleash your entrepreneurial spirit. To embrace differences and take bold actions to drive the change needed to meet global healthcare and sustainability challenges. There is no better place to make a difference in medicine, patients, and society. An inclusive culture where you will connect different thinking to generate new and valuable opportunities. Where you will find a commitment to lifelong learning, growth and development for all. Our Inclusion & Diversity (I&D) mission is to create an inclusive and equitable environment where people belong, using the power of our diversity to push the boundaries of science to deliver life-changing medicines to patients. Inclusion and diversity are fundamental to the success of our company, because innovation requires breakthrough ideas that only come from a diverse workforce empowered to challenge conventional thinking. We’re curious about science and the advancement of knowledge. We find creative ways to approach new challenges. We’re driven to make the right choices and be accountable for our actions. As an organisation centred around what makes us human, we put a big focus on people. Across our business, we want colleagues to wake up excited about their day at the office, in the field, or in the lab. Along with our purpose to bring life-changing medicines to people across the globe, we have a promise to you: to help you realise the full breadth of your potential. Here, you’ll do work that has the potential to change your life and improve countless others. And, together with your team, you’ll shape a culture that unites and inspires us every day. This is your life at AstraZeneca.

Responsibilities

The Senior Brand Leader is responsible for leading strategic marketing efforts and ensuring effective customer engagement strategies. This includes analyzing market conditions, developing promotional assets, and tracking performance against objectives.