Senior Brand Manager - Cannaray Wellness at Up World
London SW1E, , United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

16 Nov, 25

Salary

50000.0

Posted On

16 Aug, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

We are looking for an energetic, entrepreneurial go-getter who will help Cannaray maintain its powerful presence in our category whilst building much greater depth to our brand, a sense of loyal community, and bringing a huge injection of passion to our team and consumers alike.
This is the perfect role for someone who is a genuine believer in the wellness / longevity / preventative health / health-tech / supplement and/or CBD space who is wanting a role that reflects their values and way of life.
Do you like Hyrox? (or could you learn to love it?…). Oh, and would you like to work with Claudia Winkleman?
Then read on.

Responsibilities
  • Brand Strategy and Positioning: Own and evolve the Cannaray and Cannaray Wellness brands. Ensure our brand identity shines consistently across all platforms.
  • Campaigns and Community: Lead campaigns to boost brand awareness and loyalty. Pitch and execute growth marketing plans across various channels.
  • Work with Claudia Winkleman: Collaborate with Claudia and her manager to leverage her influence in driving sales and brand visibility.
  • Drive Channel Growth: Define initiatives for DTC and retail channels, ensuring consistency and impact across all customer touchpoints.
  • New Product Launches: Partner with Product and NPD teams to lead go-to-market strategies for new launches.
  • Track Brand Pulse: Stay in tune with our consumers and how our brand is resonating with them. Develop ways to measure and enhance brand love.
  • Content Leadership: Evaluate and optimise our content strategies. Ensure we’re making the biggest impact with our resources.
  • Brand Ownership: Be the internal and external guardian of our brand. Drive new ideas, prepare strategic updates, and be the go-to brand ambassador.
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