Senior Brand Manager - Consumer Healthcare at Haleon

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

01 Jan, 26

Salary

0.0

Posted On

03 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Management, Customer Insights, Marketing Strategy, Profit & Loss Management, Budget Management, Mentoring, Brand Equity Management, Innovation Strategy, Agency Management, Cross-Functional Collaboration, Customer Engagement, Performance Tracking, Consumer Communications, New Product Launches, Financial Acumen, Adaptability

Industry

Consumer Services

Description

Are you looking for a brand management role that allows you to drive robust customer insights and deliver promotional effectiveness? If so, this Senior Brand Manager role could be an exciting opportunity to explore. As a Senior Brand Manager, you will be responsible for the effective deployment of global strategies. You will also provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: Develop, adapt, and refine strategic direction for brand, grounded in consumer and customer insights Lead the development of annual market activation planning focused on 3-year growth drivers, demonstrating strong leadership of brand centric cross-functional teams Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage budget items Support and mentor junior marketing associates on the marketing team Manage brand equity through successful deployment and localization of global toolkits Drive innovation strategy through flawless execution of global innovation vision board Manage agency and cross-functional relationships at both local and global levels to deliver breakthrough results, ensuring that the region’s needs are addressed within the global matrix Drive superior execution of programs and plans to bring the brand strategies to life, including for media, creative development, and digital programs Collaborate with the sales team to drive strong customer engagement and in-store support Drive accountability, tracking results on key brand and programs, recommending course correction as necessary based on performance versus Key Performance Indicators Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Bachelor’s degree Experience in leading people in both project-based and day-to-day situations 5 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing Experience delivering insights-based consumer communications and brand share growth Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix organization Preferred Qualifications: If you have the following characteristics, it would be a plus: Master’s degree Strong financial capabilities and business acumen Experience working in a fast paced, entrepreneurial environment Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands Why Consumer Healthcare? Right now, we’re on an incredible journey as we prepare to become the first independent, 100% focused consumer healthcare company. We’re doing this at a time when the work we do has never mattered more. Better everyday health is about improving the health and wellness of the consumers that we touch every year – over a billion and a half of them – and it goes beyond products. It’s about truly helping people manage their health proactively in different ways as consumer needs evolve. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special. Diversity, Equity and Inclusion In Consumer Healthcare we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/ At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially. Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class. Accommodation Requests If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence. Hello. We’re Haleon. A new world-leading consumer healthcare company. Shaped by all of us. Together, we’re improving everyday health for millions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re building together. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Responsibilities

The Senior Brand Manager will be responsible for deploying global strategies and leading marketing execution to achieve brand sales and profit objectives. This role includes developing strategic direction based on consumer insights and managing brand equity through effective marketing programs.