SENIOR BRAND MANAGER (MEDICAL NUTRITION) - INTERIM

We are looking for an experienced Senior Brand Manager (Medical Nutrition) to join a well-known international FMCG company based in Amsterdam.
You will be responsible for leading a multi-country brand and communications initiative, working closely with global, regional, and local teams. Operating at the intersection of brand strategy, digital transformation, and patient-centered marketing, your mission will be to deliver impactful campaigns and tools that strengthen connections with both HCPs and patients, while driving category growth and ensuring a consistent brand experience across markets.
Are you available as soon as possible for 40 hours a week and ready to take on this exciting opportunity to shape the future of Adult Medical Nutrition? Then apply now!

JOBDESCRIPTION SENIOR BRAND MANAGER (MEDICAL NUTRITION) - INTERIM

As a Senior Brand Manager Europe (Medical Nutrition), you have the responsibilities to:

• Increase market penetration and double business results in targeted therapeutic areas within three years;
• Develop and deliver tailored, relevant content in each market, strengthening connections with HCPs and patients in areas such as Cancer Care and Frail Elderly Care;
• Plan and deploy precisely timed content to engage HCPs and patients across priority health areas;
• Create relevant, prioritized content that directly addresses the needs of target audiences;
• Oversee rollout in Europe and provide guidance on brand positioning and visual identity to markets such as AMEA and Brazil;
• Co-create campaigns with top agency partners, ensuring consistent, high-impact multi-channel initiatives that enhance brand presence.

REQUIREMENTS SENIOR BRAND MANAGER (MEDICAL NUTRITION) - INTERIM

The ideal candidate has:

• A Master’s degree in Business or a related field;
• 8+ years of experience in healthcare or consumer industries, with deep knowledge in brand strategy, digital marketing, project execution, and market impact;
• A patient-centric mindset, ensuring all brand decisions resonate with patient needs and experiences;
• Proven brand-building skills, with expertise in competitive positioning and high-impact content activation, including direct-to-patient media planning;
• Strong commercial and analytical abilities, with experience capturing and acting on insights from both consumers and HCPs;
• Extensive experience in launching and scaling brand strategies and cross-functional initiatives at local and global levels;
• A proactive, collaborative approach, skilled in managing complex projects and leading cross-functional teams;
• Multi-language proficiency (a plus).

• Increase market penetration and double business results in targeted therapeutic areas within three years;
• Develop and deliver tailored, relevant content in each market, strengthening connections with HCPs and patients in areas such as Cancer Care and Frail Elderly Care;
• Plan and deploy precisely timed content to engage HCPs and patients across priority health areas;
• Create relevant, prioritized content that directly addresses the needs of target audiences;
• Oversee rollout in Europe and provide guidance on brand positioning and visual identity to markets such as AMEA and Brazil;
• Co-create campaigns with top agency partners, ensuring consistent, high-impact multi-channel initiatives that enhance brand presence