Senior Brand Manager at Nawy Real Estate

Cairo, Cairo, Egypt -

Full Time

Start Date

Immediate

Expiry Date

16 May, 26

Salary

0.0

Posted On

15 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Brand Visibility, Marketing Campaigns, Market Research, Consumer Insights, Brand Budget Management, Brand Consistency, Performance Metrics Analysis, Team Leadership, Stakeholder Management, Cross-functional Collaboration, Analytical Skills, Communication Skills, Interpersonal Skills, Creative Mindset, Budget Management

Industry

Real Estate

Description

As a Senior Brand Manager at Nawy Real Estate, you will play a pivotal role in shaping and executing our brand strategy to enhance brand visibility and resonance in the competitive real estate market. Your primary responsibility will be to lead brand initiatives, ensuring alignment with our overall business goals and market demands. The Senior Brand Manager will collaborate cross-functionally with marketing, sales, product development, and customer experience teams to create integrated branding campaigns that effectively communicate our values and offerings to our target audience. Key Responsibilities: Develop and refine the brand strategy, ensuring it aligns with corporate goals and market realities. Oversee the creation and implementation of multi-channel marketing campaigns that drive brand awareness, engagement, and loyalty. Conduct market research and consumer insights analysis to identify trends and inform brand positioning. Manage the brand budget, ensuring efficient allocation of resources and maximizing ROI on brand investments. Coordinate with internal teams to ensure brand consistency across all customer touchpoints. Analyze brand performance metrics and adjust strategies to optimize brand health and consumer perception. Lead and mentor junior team members in brand management best practices. Build and maintain relationships with external partners, agencies, and stakeholders. Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. 6+ years of experience in brand management or marketing, ideally within the real estate sector. Proven track record of developing and implementing successful brand strategies. Strong analytical skills with the ability to interpret data to inform decision-making. Excellent communication and interpersonal skills, capable of leading cross-functional teams. Creative mindset with a strong understanding of current market trends and consumer behavior. Experience managing budgets and optimizing spend for maximum impact.

Responsibilities

The Senior Brand Manager will be responsible for shaping and executing the brand strategy to boost visibility and resonance in the real estate market, leading brand initiatives aligned with business goals. This role involves cross-functional collaboration to create integrated branding campaigns that communicate company values and offerings effectively.