Key responsibilities include:

• Develop and deliver strategic, brand-aligned content across our channels to support CCIWA’s goals, advocacy efforts, and audience engagement.
• Identify, create and manage high-quality content from concept to publication, including articles, websites, social media, newsletters, videos and other communication platforms.
• Collaborate with internal stakeholders to source stories and promote key initiatives.
• Drive innovation in content delivery by identifying new channels, growing audience reach, increasing member engagement, and supporting member acquisition.
• Optimise content for search engines, AI outputs, social media performance and member experience, while contributing to influencer and follower growth strategies.
• Measure and analyse content effectiveness, maintain content calendars, and contribute to continuous improvement, innovation and strategic problem-solving within the team.