Senior content marketer at Uniqode

Bengaluru, karnataka, India -

Full Time

Start Date

Immediate

Expiry Date

14 May, 26

Salary

0.0

Posted On

13 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Strategy, Content Execution, Brand Visibility, B2B SaaS, Content Lifecycle Management, Cross-functional Collaboration, Thought Leadership, SEO, Content Distribution, AI Tools, Performance Tracking, Content Optimization, Editing, Publishing, Workflow Management, Growth Mindset

Industry

technology;Information and Media

Description

The Uniqode story: Uniqode aims to connect the physical and digital worlds seamlessly through technology. Over the years, we’ve become the trusted platform for over 50,000 businesses worldwide, enabling proximity marketing and driving digital engagement at scale. With 200+ million QR Code scans globally and a steep growth rate, Uniqode is at the forefront of innovation in how businesses and consumers interact. As pioneers in digital business cards, we’re redefining how professionals and companies share contact details—offering modern, paperless solutions that are efficient and environmentally friendly. Backed by leading investors like Accel and Telescope, we’re building not just a product but a global ecosystem. With offices in New York and Bangalore and a team spread across India and the USA, Uniqode combines the best of creativity, collaboration, and cutting-edge technology to deliver exceptional results. About the Role: We're looking for a Senior content marketer to help scale our content efforts and improve brand visibility for Uniqode, a B2B SaaS platform targeting mid-market and enterprise customers in the U.S. You’ll own the end-to-end content lifecycle, from strategy and planning to execution, distribution, and optimization, and will be accountable for delivering measurable business outcomes. You’ll work cross-functionally with demand generation, product marketing, and sales teams, mentor other content contributors, and turn proprietary insights into thought-leading content that strengthens our category leadership in QR Codes and digital engagement. What we are looking for in our Senior Content Marketer: Own content projects end-to-end - You're not just a strategist, you're also an executor of these strategies. Regularly bring new ideas to our existing content plans to grow Uniqode’s brand Convert our proprietary insights and playbooks into leading content that positions us as thought leaders in the QR Codes category. Develop content ideas aligned with buyer needs Collaborate with the lead content marketer on content strategy and planning Support content distribution across multiple channels Use AI tools efficiently while maintaining human creativity and brand voice Track content performance metrics and contribute to optimization efforts Assist with content operations, including editing, publishing, and workflow management What we expect from you: You have 4-6 years of content marketing experience, with B2B SaaS exposure preferred. You're familiar with content marketing thought leaders and actively follow the space to stay current. You're ready to level up from basic content creation. You want to create impactful pieces that stand out from generic AI content and actually drive business results—not just traffic. You have a growth mindset and learning orientation. Maybe you've started a personal blog, contributed to publications, or experimented with content formats. Share your portfolio of work. Deep understanding of SEO (including AI-driven SEO), content distribution strategies, and LLM optimization techniques. Hands-on experience using AI tools for topic modeling, content generation, and search intent alignment without sacrificing originality or brand voice. You're curious about B2B SaaS and how content drives business outcomes. You want to understand topics like customer acquisition, product positioning, and sales enablement—even if you're still learning. Data-curious mindset - comfortable with analytics and metrics. You can work independently while collaborating effectively. You're comfortable owning projects from idea to execution with guidance from senior team members. You're resourceful and eager to build your professional network. While you may not have an established contractor network yet, you're interested in learning how to work with specialists for different content needs. You'll be supported by our Director of Marketing and Lead Content Marketer. Think of this as your opportunity to develop expertise while contributing to a collaborative content team. What’s in store for you at Uniqode? A well-deserved compensation package that recognizes your skills and contributions to our team. Join our journey with an opportunity to share in the company's success through equity ownership. Get the opportunity to work with hand-picked individuals who are experts in their domain and passionate about the product. Contribute to a product that is rapidly growing and is the chosen platform of thousands of businesses across the globe. Experience the flexibility of working both in-office and remotely, optimizing your work-life balance. Secure your well-being with comprehensive health insurance coverage, ensuring you and your family peace of mind. Receive dedicated mental health support, fostering a nurturing workplace environment that values your emotional well-being About Our Culture: Click HERE to learn about our Culture.

Responsibilities

The Senior Content Marketer will own the end-to-end content lifecycle, from strategy and planning to execution, distribution, and optimization, aiming to improve brand visibility for the B2B SaaS platform. This role involves cross-functional collaboration, mentoring, and transforming proprietary insights into thought-leading content to strengthen category leadership.