REQUIRED SKILLS AND QUALIFICATIONS:

• Experience in beauty, make-up and shapewear verticals for social media digital ads
• 5+ years of relevant experience
• Paid social or Direct Response experience (work/writing samples are needed)
• Direct experience with beauty social media digital ad campaigns
• Able to learn from training/examples and quickly execute new skills
• Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
• Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
• Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
• Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
• Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
• Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
• Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices
  Location: Los Angeles (Hybrid)

• With oversight from your Strategy Lead, you will create performance ads that convert to client revenue growth by:
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• Utilizing data, research, and creative insights to formulate effective creative strategy

• Analyzing data in platforms like Meta Ads Manager and TikTok Ads Manager
• Performing consumer, product, and competitor research using basic tools/resources
• Collaborating with Post-Production, Production, and your Strategy Lead to produce videos
• Writing scripts and copy for video and static image ads
• Ensuring visuals match creative strategy outlined for the ad
• Giving feedback that aligns to the creative strategy of the ad
• Executing on feedback given by your Strategy Lead
• Analyzing the results of creative tests and utilizing this analysis to iterate
• With oversight from your Strategy Lead, responsible for weekly strategic account planning for 1-3 clients
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• Identifying top-performing concepts within accounts using data and creative analysis

• Identifying effective concepts/trends in the social media ecosystem