ABOUT US:

BM Digital is a leading growth marketing agency built to help e-commerce brands scale profitably and predictably. We partner with high-growth DTC companies to drive customer acquisition through influencer marketing and conversion-optimized creative.
With a team of 70+ growth operators, analysts, and creatives, we manage over 80,000 creator partnerships monthly and oversee $200M+ in annual media spend across Meta, TikTok and Google. Our campaigns are rooted in creative testing frameworks, full-funnel analytics, and a bias toward action.
We’re not just an agency - we’re a growth partner. We foster a culture of ownership, curiosity, and creative rigor - where top performers can do their best work and see the direct impact of what they build.

ABOUT THE ROLE:

We’re looking for a Senior CRO Strategist who is obsessed with conversions, user behavior, and revenue per visitor. You’ll be our go-to for running rigorous CRO and Landing Page experiments across our portfolio of 80+ e-commerce brands and building high-converting, no-code landing pages using tools like PageDeck or similar.
You’ll own the full CRO lifecycle, from hypotheses to A/B testing, to implementation and insights. You’ll work closely with our performance marketers, creative strategists, and brand owners to extract every possible dollar from existing traffic.

RESPONSIBILITIES:

• Run and analyze CRO tests across dozens of DTC brands, focusing on metrics like CVR, AOV, bounce rate, and revenue per session.
• Build landing pages using no-code tools (e.g. PageDeck) that convert like crazy.
• Develop experiment roadmaps and testing hypotheses based on data and user behavior (heatmaps, GA4, Hotjar, etc).
• Audit existing landing pages and checkouts for friction points, design flaws, and UX gaps.
• Collaborate with media buyers and creative strategists to match funnels with ad angles, hooks, and offers.
• Document and share learnings across accounts to create a compounding impact on our entire portfolio.
• Benchmark and reverse-engineer best-in-class e-commerce flows and bring innovation to every client funnel.