WE OFFER:

• Unlimited career potential for those with drive
• Access to ideas, insight & network opportunities across the business
• Equity, Diversity & Inclusivity networks with Foxtons-funded social events
• Legendary Christmas Party & team nights out
• One paid work day a year to volunteer for a charity of your choice
• Wellbeing package including enhanced sick pay, free confidential counselling helpline, Mental Health First Aiders & access to a coaching platform
• Enhanced parental policies, including generous shared parental leave
• Pension scheme

REQUIRED SKILLS AND ATTRIBUTES:

• 2+ years in a CRM/Marketing Automation Role
• Strong copywriting skills
• Hands-on experience with a marketing automation platform or email service provider (preferably Braze)
• HTML/CSS and email design best practice
• Proactive ‘go-getter’ attitude
• Creative thinker with a commercial mind-setHigh attention to detail

DESIRED SKILLS AND ATTRIBUTES:

• Knowledge of SQL/Relational Databases
• Experience using analytics software such as PowerBI and Google Analytics
• Strong Microsoft Excel skills
• Experience in stakeholder engagement

ABOUT THE ROLE

We are currently recruiting for a Senior Customer Marketing Executive to join the Customer Marketing team and play a key role in shaping the future of our CRM strategy.
Reporting into the Head of Customer Marketing, the role will be responsible for building, delivering, and optimising our client-side CRM programs, with a focus on driving engagement and conversion. The ideal candidate will possess strong copywriting skills, technical aptitude with experience using marketing automation software, and a proven track record of success in CRM.

CORE RESPONSIBILITIES:

• Implement and optimize automated lifecycle communications to nurture leads and engage customers throughout their journey.
• Develop and execute targeted CRM campaigns to promote our services to specific customer segments.
• Manage customer service notifications
• Develop creative assets to help to increase conversion through the sales funnel and maintain high levels of customer engagement
• Identify and build targeted customer audiences
• Put into practice a comprehensive optimisation/test & learn plan
• Perform regular post-campaign analysis and present performance back to internal stakeholders.
• Staying up to date with advances in CRM technology and trends, and with competitor activity