Growth & Demand Strategy

* Lead the development of scalable demand generation frameworks and

campaign strategies across a portfolio of B2B brands, ensuring alignment

with overarching business goals.

* Provide strategic direction to regional brand teams on program execution

and channel activation.

* Provide strategic direction to regional Growth & Demand Generation

Managers on program execution and channel activation.Multi-Brand, Multi-Market Digital Strategy

* Design and manage end-to-end digital demand generation campaigns

across paid search, social, programmatic, email, and website, enabling local

teams to execute with tailored messaging and market relevance.

* Support brand differentiation and go-to-market nuances while maintaining

consistency in campaign architecture and performance metrics.Paid Performance & Digital Media Management